aroong

Digital Marketing Platform

Digital Marketplace

AFRICA

ASIA

We want to work with

Small independent Businesses in

Developing markets.

PROGRESS

Team change: tech lead left, two new members in creative, legal, and business fields
New Name & brand message
Product evolution —> from marketing tool to local small business marketplace app w/ digital education component
Primary launch market: Bangladesh, where mobile payments are huge
Have a proper Business Plan v1 complete
surveyed over 200 people globally regarding our USP
visited 34 stores (and counting) to conduct ethnographic research on our target populations

Needs

Tech lead
Time and capital to reach a large number of merchants and consumers

Milestones

Applied to MIT Solve, currently waiting to hear back
Incorporated in Delaware
75% done with our MVP; should be complete by end of August

To be incorporated in New York soon as a foreign corporation doing business here
launch + test in NYC by last week of September
Create and work with core group of 10-15 merchants for a free trial to closely test Waroong
Test 4 (1 per month) workshops in nyc by the end of Q4
Be interviewed by a mainstream media outlet by the end of Q4
Hire a developer to create product for Bangladesh
Launch in Bangladesh by end of Q1 2019

Goals

Samiha M. Ahmed

Stephen Y. Chen

Hasin I. Ahmed

CCO

COO

CEO

Samiha is a Dhaka native who is a writer by trade and urbanist by training. At Waroong, she leads content creation, public relations, and project management.

Stephen is from Shanghai and has extensive experience in international law and consulting. At Waroong, he oversees legal compliance, partnerships, and business strategy.

Hasin is a native of Dhaka and has a varied background that includes design, data analysis, marketing, and international affairs. At Waroong, he is the overseer of all.

Waroong Inc.

Bridging the gap between in-store retail & e-commerce

wa • roong

Inspired by "warung," the Malay word for a small family-owned business, we at Waroong Inc. aim to connect such shops throughout the world to local customers.

Whether it's the bodega around the corner in New York City or a mudi dokan in Dhaka, we will enable every shop to be discovered by customers in the expanding digital economy.