Ancillary Production: Pitch

By Kris Kirova

5 words to describe the overall theme of the ancillary product:

Striking

Dark

Contrasting

Bold

Simple

How many panels?

I'm trying to keep my digipak conventional to the pop genre, so I have decided to stick with 4 panels.

Where will my magazine advertisement be placed?

After doing a lot of thinking I have come to the conclusion that my magazine advertisement should be placed in 'OK Magazine', 'HELLO Magazine' and 'Closer Magazine'.

I had a look back at our target audience which is around the ages of 16-24. A lot of young people, whether in college or at uni find themselves shopping at the local supermarket or at the corner shop. They also visit clothing stores such as Selfridges, Monki, Brandy Melville, New Look etc, so I had a look of what type of magazines seemed to be sold around, and it all lead back to teen issues, pop music, upcoming artists, glam, fashion and celebrity gossip.

I think having a Kayla'O Advertisement in magazine like those will definitely lift off our artists' career, and it would definitely attract our target audience.

Album covers which I have drawn inspiration from: