WebNow, Beograd, 2014

Milan Ivanović

Razor Communications

Frontend Team Lead

Ruby on Rails
Django Templating

WP Valet

WordPress Developer

Custom Themes
Custom Plugins
Tweaks and Fixes

WP Serbia

WP Serbia

Cilj organizovanja zajednice: WordCamp Serbia

4. WordPress Meetup Serbia

24. jun 2014
18.00h, Mikser House


WordPress.com or WordPress.org 

The difference.


Focus on your beautiful content, and let them handle the rest.


Premium hosting, security, and backups are included. 

You can upgrade to a custom domain, 
like YourAwesomeDomain.com


Choose from hundreds of beautiful themes. 

Make it your own with Custom Design.


Integrate your site with Facebook, Twitter, Tumblr, and other social networks.


Popular features like sharing, stats, comments, and polls are included. 
There’s no need to install plugins.


Personal support and the WordPress.com forums are always available.


You must register for an account on WordPress.com and abide by our Terms of Service.


“Start a blog or build a full-fledged website. The only limit is your imagination.”


Get your hands dirty, and host your website yourself.


You’ll need to find a host, and perform backups and maintenance yourself.


Install custom themes. Build your own with PHP and CSS.


Install a plugin, like Jetpack, to enable sharing functionality on your site.


Install plugins to extend your site’s functionality.


Visit the WordPress.org support forums for assistance.


No registration with WordPress.org is required.


WordPress is a community-driven project that’s developed by and for people like you.

Coding Guidelines

Follow the official coding guidelines. Always!

Theme vs Plugin

The customer should be able to switch themes at any point without losing neither content nor functionality. 

Suit Up Your Hosting Plan!

Do not be a cheapskate and go for the cheapest option.

Invest in Your business!

Buy / donate plugins that will save Your time.
Invest in the things that will make Your life easier

Use a Fast WordPress Theme

Selecting the Perfect Theme for WordPress

  • Pick a Theme that Relates to Your Industry
  • Strive for simplicity!
  • Functionality!
  • Check for Browser Compatibility! Browsershots.org!
  • Try to find Free Theme, first!

Installing a Theme

  • Download a Theme / Upload a Theme
  • Activate it!
  • Import sample data (if you must & if there’s any)
    • pages
    • posts
    • comments
    • CRAP

Take care of your Plugins!


No. Number of installed plugins are not killing the speed on your website. Bad plugins does.

Take care of your Plugins! #2


Don’t just deactivate them.

Take care of your Plugins! #3

Go to wordpress.org and Favourite (Bookmark) plugins that you like.

Take care of your Plugins! #4

Highly recommended plugin to use is P3 Profiler.

The most effective way of seeing what plugins are slowing down your website.

Why use plugins?

  • To modify, enhance and customise your WordPress website!
  • Add functionality without editing the core!
  • 30,847 plugins, 651.284.858 downloads… and counting

Optimize Your Images for the Web

Photoshop, “Save for Web” option.
A good plugin to optimize images: WP Smush.it
Stripping meta data from JPEGs, optimizing JPEG compression…

Downloads: 854,626

Optimize Your Images for the Web #2

Way better plugin to optimize images: EWWW Image Optimizer
Nearly any image in WordPress can be optimized.

Downloads: 305,503

Optimize Your Images for the Web #3

Supercharges your self-hosted WordPress site with the awesome cloud power of WordPress.com.

Downloads: 10,516,954

Optimize Your Website

Lazy Load by Bjørn Johansen (@bjornjohansen)

Lazy loading makes your site load faster and saves bandwidth.
Uses jQuery and degrades gracefully for non-js users.

Works with both images and iframes.

Downloads: 88,656

Social Media Buttons & Widgets

Official sharing buttons, due to calls they make to external services can increase loading times immensely.

Change to text links or locally stored social media images, and reduce your page size by up to one megabyte. 

Minify and Combine CSS and Javascript files

Decrease number of requests with Minit.

All CSS files combined in a single file.

All external Javascript files loading asynchronously.

Full page caching with 

W3 Total Cache

W3 Total Cache is probably the best caching plugin out there.

Tons of features, easy to setup, recommended.

Downloads: 3,409,859

WordPress SEO by Yoast

Improve your WordPress SEO: 
Write better content and have a fully optimized WordPress site using 

Downloads: 10,028,399

Contact Form 7

Just another contact form plugin. 

Simple but flexible.

Downloads: 17,027,934

Gravity Forms

Advanced Forms for WordPress Websites Just Don't Get 
Any Easier than Gravity Forms

Add-ons is a must-try.

Tailor the admin to your 

client’s needs

If your client only needs to update pages, make sure that is everything they see in the backend. 


Vidimo se!
4. WordPress Meetup Serbia
Utorak, 24. jun 2014, 18:00
Mikser House, Beograd


WebNow 2014

By Milan Ivanović

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