2018 Marketing

A recap of last year

  • Ran a campaign in Grand Haven to communicate VanZantwick name change
  • Conducted a survey after Grand Haven campaign
  • Conducted a survey for marketing suggestions
  • Grand Haven People's Choice for Funeral Homes
  • Marketed to the White Lake area
  • Continued marketing in Muskegon & developed marketing literature

Opioid Awareness & Prevention Campaign

  • Website
  • Social Media
  • Press Release
  • Rotary Presentation

Website

Social Media Profile Artwork

Social Media Post Artwork

Social Media Post Artwork

Social Media Post Artwork

Rotary Presentation

Inbound Marketing

  • E-Newsletter
  • Social Media -
    Posts
  • Blog Posts
  • Landing Pages
  • Content Offers
  • Audience Personas

E-Newsletter

Social Media - Posts

Blog Posts

Blog Posts

Landing Pages

Content Offers

Audience Personas

Grand Haven Marketing

  • Employee
    Print Ads
  • Radio
  • People's Choice Award
    • "Vote for Us" Facebook Ad
    • "Thank You" Print Ad

Employee Print Ads

Employee Print Ads

"Vote for Us" Facebook Ad

"Thank You" Print Ad

Other Marketing

Continuing social media presence.

Social Media - Cover Images

Social Media - Cover Images

Social Media - Cover Images

Internal 

Communication

We created an internal employee website to improve communication and to help provide consistent customer service to our customers.

Employee Website

"When it means everything."

Sytsema Presentation - Sep 2018 - v1

By Pete Lounsbury

Sytsema Presentation - Sep 2018 - v1

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