Massive year-on-year growth since 2019, spurred by covid.
Plenty of shoppers totally new to e-commerce.
Aussies are shopping around more online than previously.
Covid was easier for businesses who invested in e-commerce.
31.8% YOY GROWTH
Online shopping growth in Australia for the 12 months to 30 June 2021.
9.1 million HOUSEHOLDS
Households shopped online between 1 July 2020 and 30 June 2021.
NSW
VIC
QLD
UP 48.9%
30%
18.1%
31.6%
47% YOY GROWTH
Online purchases of pet products, baby products, homewares and appliances in FY21.
Of the nine million households that bought online in 2020, 1.36 million made an online purchase for the first time.
14.6% MORE HOUSEHOLDS
More household shopping online
comparing 2019/20.
Regular shoppers began shopping more frequently, and from a wider cross-section of retailers.
83% HOUSEHOLDS SHOPPED
83% of Australian households made an online purchase during 2020.
25% SUSTAINABILITY-SAVVY
One in four online shoppers selected a brand due to ethics and sustainability practices.
Available Payment Providers (Recurring Billing?).
Integrations with Accounting / Inventory Systems.
Marketing & Communication Tools.
Ease-of-use vs. customization.
Postage & Shipping.
Security, Back-ups, Updates.
Industry Specific Platforms.
Inside Australian Online Shopping
- eCommerce Industry Report 2021.
Australia’s eCommerce revolution: how it saved businesses in COVID-19 and future strategies to thrive.