Why can't Lucy make a good video?

She doesn't know what to say

She doesn't know how her camera works

She doesn't like her outfit

Listen to the audio

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Scroll

to watch the posts on Instagram or TikTok one by one.

Listen and repeat

Look and say

Subscribe

to start following a person's blog or channel.

Listen and repeat

Look and say

Share

to send the post to other people.

Listen and repeat

Look and say

Call to action

to ask people to do something.

Listen and repeat

Look and say

What can you see in the photo?

Look, guess and say

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Сall to action

Subscribe

Scroll

Call to action

Subscribe

Scroll

What can you see in the photo?

Share

Call to action

Scroll

Scroll

Call to action

Share

Look, guess and say

Click on the correct option

What can you see in the photo?

Scroll

Subscribe

Call to action

Scroll

Call to action

Subscribe

Look, guess and say

Click on the correct option

What can you see in the photo?

Scroll

Share

Call to action

Scroll

Share

Call to action

Look, guess and say

Click on the correct option

share

scroll

like

action

like

Subscribe

Read and click to complete

Subscribe

action

1.                       to my YouTube channel!
2. I want to                   this video with my friends!
3. If you want people to act, call them to                 .
4.                down to see the comments under the photo
.

share

Scroll

It’s difficult to make a good video from the first try. You need to have a plan before filming! Use a Hook- Retain-Reward structure to create a perfect video:

Hook: Start with something catchy that makes the viewer stop scrolling and watch your video. First of all, make it clear what the video is about. Use the word "YOU" to make your followers feel like you are talking to them personally. For example, Do YOU want to get 1 million views? You can also use interesting facts or questions to get people’s attention.

True

False

True

False

Start your video with bad news.

Read the text

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Look at the pictures

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Read and answer

Retain: Once you've got people's attention, give them information you promised. Use lists or other ways to make the information easy to understand. Don’t stop for too long on each aspect of your video. Keep it exciting so they don't get bored.

What do you do after getting people's attention?

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Read and complete

1.  Give people the                          you promised in the hook.

2. Use               to make information easy to understand.

information

lists

3. Don't               too long on each aspect of your video.

stop

information

cat meme

information

cat meme

poems

lists

poems

lists

stop

scroll

stop

scroll

Reward: Finish the video by saying thank you for watching. Be sure to show that you are thankful for your viewer's time and attention. You can also add a call to action. This can be writing a comment, sharing the video, or subscribing to the blog. For example, Like if you enjoyed! Subscribe for more! Let’s chat in the comments!

At the end of the video say 'Thank you' and add a                                                   .

Read and write 

Describe a picture

Look and say

Watch the video

Listen to the audio

Draw lines

a

Number 2

2

Number 3

3

Number 1

1

b

c

My new video

Look and say

Write your video script

Useful phrases:

  • Hook
  • Retain 
  • Reward
  • Like if you enjoyed!
  • Subscribe for more!

...

Let's sum up

Name 4 new words you've learnt

What is the video structure from the lesson?