REPORTING SUMMARY

  • Search Volume
    • PHOENIX
      • Top 5: 0
      • Pos. 6-10: 700
      • Pos. 11-20: 23,610
    • TUCSON
      • Top 5: ~25,000
      • Pos. 6-10: 2,120
      • Pos. 11-20: 0
  • Google Business Profile & Reviews
    • Tempe +21 reviews (5/week)
    • Tucson +43 reviews (10/week)
      -Just need net +13 to pass Parker & Sons for #2 share of reviews!
       
  • Analytics
    • Aug 2024 vs. Aug 2023
      • Direct +60%
      • Organic +37%
    • YTD 2024 vs. YTD 2023
      • Direct +123%
      • Organic +14%

Google Business Profiles

  • TEMPE (compared to Aug '23)
    • Interactions: 580 (+68%)
    • Calls: 157 (+23%)
    • Website clicks: 282 (+75%)
       
    • 73% mobile / 27% desktop
    • 72% web / 28% maps
       
  • TUCSON (compared to Aug '23)
    • Interactions: 599 (-9%)
    • Calls: 232 (-14%)
    • Website clicks: 276 (-11%)
       
    • 74% mobile / 27% desktop
    • 89% web / 11% maps
  • SCOTTSDALE
    • Interactions: 80 (-5%)
    • Calls: 15(+200%)
    • Website clicks: 11 (+267%)
       
    • 66% mobile / 33% desktop
    • 81% web / 18% maps

Branded vs. Unbranded

  • Google Search Console: 2% Unbranded / 98% Branded
  • Google Business Profile:
    • Tempe: 42% Unbranded / 58% Branded (2,826)
    • Tucson: 79% Unbranded / 21% Branded (7,019)
    • Scottsdale: 100% Branded (283)

SEO: Search Volume

  • TEMPE
    • MOBILE (56% Maps | 44% Organic)
      • Top 5: 0
      • Pos 6-10: 830
      • Pos 11-20: 8,870
      • Total Tracked Volume: 53,210
         
    • DESKTOP (70% Maps | 30% Organic)
      • Top 5: 0
      • Pos 6-10: 570
      • Pos 11-20: 14,740
      • Total Tracked Volume: 60,110
  • TUCSON
    • MOBILE (100% Maps)
      • Top 5: 25,830
      • Pos 6-10: 2,120
      • Pos 11-20: 0
      • Total Tracked Volume: 28,950
         
    • DESKTOP(100% Maps)
      • Top 5: 25,750
      • Pos 6-10: 2,120
      • Pos 11-20: 0
      • Total Tracked Volume: 29,060

In-season: excludes "heat" search terms

SEO: Search Volume

  • TEMPE
    • MOBILE (81% Maps | 19% Organic)
      • Top 5: 0
      • Pos 6-10: 60
      • Pos 11-20: 310
      • Total Tracked Volume: 10,720
         
    • DESKTOP (85% Maps | 15% Organic)
      • Top 5: 10
      • Pos 6-10: 60
      • Pos 11-20: 320
      • Total Tracked Volume: 11,100
  • TUCSON
    • MOBILE (99% Maps)
      • Top 5: 6,750
      • Pos 6-10: 90
      • Pos 11-20: 0
      • Total Tracked Volume: 7,830
         
    • DESKTOP (93% Maps | 7% Organic)
      • Top 5: 6,650
      • Pos 6-10: 410
      • Pos 11-20: 320
      • Total Tracked Volume: 7,750

APPROACHING Season:
includes "heat" and excludes "AC" search terms