Aylor Brands Visibility

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All rights reserved Aylor Brands Co LLC

All rights reserved Aylor Brands Co LLC

Strategic Marketing & Visibility Partnership

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All rights reserved Aylor Brands Co LLC

Partnership Overview

A Trusted Partnership Since 2018

Highlights

  • Rebranded Manchac’s automation division as DOSIS Systems (2019)

  • Introduced a systems-based approach to product storytelling

  • Established digital lead generation to diversify the pipeline (2022)

  • Launched conversion-focused website with integrated demo funnels (2022)

  • Produced customer testimonial and brand videos to reinforce credibility

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  • Inbound Results Since 2022

    • 60 towers contracted directly from inbound campaigns

    • 121 demos booked through digital channels

    • Continuous year-over-year growth in lead volume

Measurable Impact

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  • The Engine Behind the Visibility Package

    • Website & SEO

    • LinkedIn and Article Content

    • Email Campaigns

    • Google Ads

    • YouTube Video Series

Visibility Channels

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  • Brand & Communication

    • Internal documents

    • Onboarding and recruitment messaging

    • Strategic business communication (pricing, local presence)

Initiatives

  • Design & Development

    • Trade show booth systems

    • Hardware branding and signage

    • User interface and experience design

  • Customer Experience

    • Testimonial interviews

    • Report creation and storytelling content

    • Future product and sub-brand naming

    • New feature communication

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  • Collaborative strategy sessions with leadership

  • Aligning messaging with business and operational goals (new features)

  • Supporting internal communication

  • Refining sensitive external messages (price changes, recruitment)

  • Strengthening Manchac’s local and national visibility

Consultative Partnership

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  • Strengthen DOSIS visibility as a national leader

  • Expand storytelling across new media

  • Enhance inbound systems to support sales growth

  • Increase brand consistency across all touchpoints

What’s Next

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  • We consistently win when we’re in the conversation

  • The challenge is getting in the room early, especially with high-volume pharmacies

  • DOSIS is often perceived as smaller or modular, despite operating at scale

  • “Cards per hour” framing undervalues system-level capacity and redundancy

  • Sales needs clear, visual proof before the demo

Sales Meeting

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  • Reposition DOSIS as a system, not a component

  • Lead with total monthly volume, labor impact, and redundancy

  • Show scale through customers, not claims

  • Anchor messaging in video interviews and real workflows

  • Refresh the website to answer volume questions immediately

  • Align all materials with how sales actually wins deals

2026 Strategy

Aylor Brands Visibility

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