Case Study: Sustainable strategies to manage pollution in Graz, Austria

L.I.S.T.

  • Location: Graz, Austria ( long term history as an industrial centre and has therefore experienced long-term environmental problems )
  • Issue: Ecoprofit, a program for sustainable economic development with the aim of managing environmental pollution
  • Scale: businesses citywide
  • Time: established in 1991

ECOPROFIT

  • step one: mangers attend workshops and are educated in closed loop production which maximizes recycling and minimizes waste

 

  • step two: company is required to appoint a multidisciplinary task force to co-ordinate ways of increasing efficiency and minimizing waste

 

  • step three: ECOPROFIT needs to approve of strategy and checks on a year basis

OUTCOME: ECOPRFIT Logo can be used by companies

S.W.O.T.

  • strengths:
    • allows for variety in waste reduction strategy
    • easily recognizable as sustainable company to consumers
  • weaknesses:
    • ECOPROFIT decides on what is sufficient 
  • opportunities:
    • access to research and support from city's university
    • marketing opportunity ( more eco-friendly than competitors )
    • alternative to government legislation
  • threats:
    • incentives offered by ECOPROFIT must be attractive enough to engage in sustainable strategies