Qualtrics Sample

North Texas Quality of Life Initiative

Index

QUALTRICS SAMPLE

Timeline

Conclusion

Preliminary design

  • Five subsamples (targeting N=500 each)
    • Denton county
    • Collin county
    • Tarrant county
    • Dallas North (north of I-30)
    • Dallas Sounth (south of I-30)
  • Launch circa May 2024 elections
  • Random half of sample to be launched 3-7 days prior to elections
  • Remaining half immediately after elections

Design

N: 1,920
LOI: 20 min.
IR: 81%+
Targetable Screeners: Texas Genpop
 
Countries:
- Denton - 277N
- Collin - 314N
- Ft. Worth - 529N
- Dallas county - 800N (Natural fallout amongst north and south.

Target Samples (Best efforts)

Age
Age 18-34: 30%
Age 35-54: 32%
Age 55+: 38%

Gender
Male: 48%
Female: 52%
Non-binary: natural fallout
 

Target Samples (Best efforts)

Race
White: 75%
Black/AA: 13%
Asian or Pacific Islander: 6%
American Ind./Alaskan Native or Other: 6%
Hispanic Ethnicity
Hispanic: 18%
Non-Hispanic: 82%

1

March: Instrument ready

2

Late April: Pilot

3

First Launch: 3 - 7 days before election (5/4): 50% sample

5

Late May: Close of Survey

4

Second Launch:  immediately after election: 50% sample

6

Report: Late May or early June

Planning

  • Questionnaire
    • added questions from other projects

contact

Email: 

+1 972

Marianne Stewart Tim Bay Jennifer Holmes Karl Ho Curtiss Bram