Production Companies

A production company provides the basis for works in film, performing arts, TV, radio and video. Typically the production company are responsible for the development and filming of a production. They are usually responsible for fundraising the production or can do this through other companies or private investors. They are usually under contract or owned by motion picture company, media conglomerate, film studio or entertainment company.

An example of a production company ident is the company 'Universal'. This ident denotes a black background, a world which seems to be glowing with the font saying 'universal' written in front of the screen and the world. This connotes the companies importance within the world and also possibly the variety of films they may produce. By using the world the audience are made aware of their importance. Not only this but the ident is very simplistic and so therefore it is easily recognised by the audience. Also production companies indents typically use naturalistic settings such as mountains, clouds, planets and so therefore it is suiting that the 'Universal' ident is the Earth. Due to the simplicity of the ident, the font is more noticeable and bold, this means that the company is made extremely clear to the audience. By making the font so bold and large the company can be easily recognised and so the audience are made aware of what type of films the company typically produce. Also this means that due to the recognisability of the company the audience know whether they are a successful company and so they can get an insight into the film and what it will be like.

The company that should produce our thriller should be 'Warner Bros'. This is due to their recognisability for being a production company that typically have produced many films of the thriller genre. By using this production company the audience will immediately be aware that this is of the thriller genre and due to the success of the company that audience will be more likely to watch our thriller. Not only this but due to the simplicity of the ident, it is easily recognisable. The ident denotes a blue and gold shield shape with the letter 'W' and 'B' written in the middle. Across this 'Warner Bros. Pictures' is written in capitals and inside a banner type shape. By using capitals the company is extremely clear to the audience and so therefore it is easy to recognise. Not only this, but the use of blue and gold also makes the ident simple and therefore noticeable for the audience in order for them to recognise it.