5 Tried And Tested Tips For Your Website Branding

Having a website that stands out from the herd is what everyone wants, right? But unfortunately, only fewer people are informed about how to do it correctly. Even when the versed people implement the techniques to make their site look apart from the competition, sadly not all achieve the goal. The reason is quite obvious - they do not factor several important things throughout the process which impacts the audience.

 

Now you might want to ask - so, what’s the right way to approach a stylish website? For that, I would say you’ll have to understand first what your company’s goal is and how to achieve it? A common way that works to increase conversions is attracting visitors to the site and engaging them for a longer time. This is the point where Website Branding seems necessary and it must be taken seriously to make your users’ experience a memorable one.

To be absolutely frank, there is a lot that goes into website branding and you must pay close attention to every single thing individually. Right from choosing a unique style for your site to creating your brand voice, everything is essential so should be done carefully.

 

Now, without stretching the topic any further, let’s dig deeper into the tips to branding your website. But before that, I would like to take a moment to give you a short introduction about a client-centric web design company in Los Angeles - SFWP Experts. Ranging from WordPress website development to online marketing, they have mastered all and you should choose them for your service if you need either.

 

With that in mind, let’s see what tips you need to follow for your website branding.

5 Top Tips To Follow For WordPress Website Branding

 

1. Determine Your Style

 

With this, the first thing that would have come to your mind is creating a superb logo and some clever marketing slogans. But let me tell you “style” means much more than this and unless you have a tight grip on all elements of your site it is less likely to grab visitors’ attention.

 

What I’m trying to indicate here is that you should focus on getting a clear idea of what kind of style resonates well with your target audience. If they like vibrant colors and playful language you should provide them that and if they want your site to have light shades and formal tone you should not be left behind in that too.

Are you looking for a professional consultant to guide you through color schemes? Getting in touch with seasoned designers at our WordPress developer expert team should help you find a solution. Since they have spent most of their years designing attention-grabbing websites for clients all around the world, there would be no better person for you to receive the recommendation from.

 

2. Choose A Branding-Ready Theme

 

When it comes to theme selection, I’ll suggest you look for one that offers suitable branding options. While searching you might come across themes not having the option to include a logo or offer a limited color palette, don’t pick it at all. Only choose themes that offer all the customization options you need to sink your site well with your brand’s identity.

In case you are looking for a theme design agency, let us know at earliest so we can help you in a better manner. Being the market-leading web design company in Los Angeles, we ensure to help our clients in all ways, no matter if they expect a gorgeous-looking website or targeted online advertising from us.

 

3. Create An Easily Recognizable Logo

 

If you look at bigger brands in the world, be it McDonald, Google, or Nike, what do you find common in them? Their logos are instantly recognizable even if you see it from distance or among a huge crowd of other brands. So, the fact of the matter is that the appearance of your logo matters because it helps your audience to connect with your brand in an easy way.

 

When a visitor lands on your site, he/she might not remember a single word of your well-crafted copy but they will remember your logo if it is attention-grabbing.

So, it’s necessary to design a striking logo for your brand that represents a unique style and identity. To create a perfect logo, you can hire a skilled graphic designer or turn to some good platforms like Fiverr.

 

If you find that creating a logo as you dreamt of is an intricate task, we are ready to take up the challenge. All you need to do to have an unforgettable logo for your brand is to have a word with the executive of our Los Angeles web design company and share your logo expectations with them. Once this is done, our designers will start working with you collaboratively to meet the logo demands you put before us.

 

4. Make An Instantly Noticeable Favicon

 

If you are uninformed about what a favicon is, I must make you aware that it is a tiny version of logos you usually see at the top of a browser, next to a page’s title.

Having it on your site is of great importance since it helps visitors to quickly identify your site if they have opened too many in their web browser.

 

The standard size of a favicon is 16*16 pixels which can be easily created by making a copy of your logo and then resizing it. However, if you are not able to do it yourself, you can always use free tools like Faviconer.

 

For even better outcomes you can speak to our Los Angeles web design company to get an eye catchy favicon. Put it in your mind that we have the most creative and innovative people to shape your favicon that can be immediately recognized by anyone.

 

5. Select An Audience-Centric Color Scheme

Colors in websites play a key role in attracting the attention of visitors looking to acquire certain information. To ensure your site gets the most eyeballs, maintain the consistency in colors you use everywhere. Whether it is your site, social media profile, or the marketing campaigns you run, all should have the same color scheme. This will certainly help you, potential customers, to establish trust with your brand which will further translate into more conversions.

 

For example, the red color shows a strong sense of urgency whereas yellow fill positive emotions in viewers. This is the reason many website administrators use red for their Call to Action buttons and yellow for other buttons.

 

So what you need to do as far as choosing the right color scheme is concerned is to research colors that reflect your brand in the best possible way.

The rule of thumb for color selection is to use only three instead of four or more on your website. Because more colors on a website lead to more distractions for users.

 

The Endnote On WordPress Website Branding

 

So, these are things you need to keep in mind while branding your WordPress website. If you carefully follow each step outlined above, soon you will establish yourself as a leading brand in the market. Not just this, you will also enjoy increased global reach and a superior image on the web.

 

Do you have questions about WordPress website branding? Make us aware of that so we can answer you promptly and clear your doubts. Be informed that SFWP Experts is a business-friendly Wordpress website design company focused on diminishing clients’ stress for their company expansion and sales growth.

The creative team at our workplace creates and implements powerful strategies to increase your brand presence and bring more customers to your sales funnel. Working collaboratively with us you can take your establishment to a completely different level since we are excellent at user-centric web design, web development, landing page development, online promotion, internet marketing, SEO, and many more.

 

Read More Articles:

 

WordPress Website Redesign: How To Redesign An Existing WordPress Website?

 

21 Best WooCommerce Themes (2020) For Your Ecommerce Website

5 Tried And Tested Tips For Your Website Branding

By mikedavistech

5 Tried And Tested Tips For Your Website Branding

Having a website that stands out from the herd is what everyone wants, right? But unfortunately, only fewer people are informed about how to do it correctly. Even when the versed people implement the techniques to make their site look apart from the competition, sadly not all achieve the goal. The reason is quite obvious - they do not factor several important things throughout the process which impacts the audience. Read more on https://bit.ly/3gwkCvF

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