The 5 Pillars of a Website 

Presented by: Dan Stramer / @danst

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About Dan

  • Owner of dmdesign - Webdesign agency
  • Front End Designer and Developer
  • Creating websites since 2000
  • Mentor and Teach at Canada Learning Code
  • Member at WP Toronto meetups
  • Father of 3 boys
  • A special offer at the end

www.dmdesign.co.il

The Start

Holistic 360 degree approach

 

 

Project,

client

and me

aligned to the goal

The 5 Pillars

Content

Design

SEO

Security & Speed

Marketing

Content

Our site's building block

Communication:
Users, Visitors, Stakeholders

Video

Articles

Content - How to

  1. List the 5 most important items of content, rank them from most important to least important.
  2. Have the most important item on your homepage - users allows you 3 seconds to get their attention
  3. Create a google doc with all of your content
  4. Separate the content into 'pages': Homepage, About, Services, Contact
  5. Write for 8th grade
  6. Start with 300-500 words per page
  7. Blog

START!

Design

How well is the site designed?

Color, fonts, layout

Easy navigation, mobile friendly?

UI                UX

SEO -
Search Engine Optimisation

How are you found on the web?

Spider bots scan the web linking between sites 

Great Content

Consistent

Key Phrases

Collaboration

I love speed

So do your users and search engines

Good Neighborhood

Reputation

Security & Speed

My site is my ship

Focus on a few

Marketing

Email marketing

Google My Business

Youtube

Linkedin

Fb / Tw / In / Pi

The 5 Pillars

Content

Design

SEO

Security & Speed

Marketing

A special offer!

Thank you

Scan me with your phone's camera and leave a message

50% off for creating your newsletter platform including a custom design, setup and training – a $350 benefit

A special offer!

Business looking for help aligning their website with their goals.

Looking for that A-HA moment.

Thank you

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