Change Is* 

Meeting 2: Narrative Strategies, Content Buckets, Teams, and Tools!

What's everyone been up to?

Communication / Admin Questions?

Anyone have ideas to increase slack activity?
 

1. Notifications

2. Virtual brainstorm night?

Narrative Strategies

Emotional Response: Calling to Action

St. John’s Ambulance Makes You Helpless

Subvert Expectations

Adobe Makes You Question What You Know

Perception versus Reality 

Change over time

 

Cisco Empathizes With Your Frustration

And offers their solution

 

http://www.vidyard.com/blog/crafting-a-targeted-emotional-response-to-drive-action-with-video/

Narrative Strategies

The Bottom Line:  

"you always want to start off with a clear vision of the feeling you want your audience to walk away with and, consequently, how your video story will create that emotional response leading into your call to action"

 

http://www.vidyard.com/blog/crafting-a-targeted-emotional-response-to-drive-action-with-video/

IDENTITY CRISIS

Content Buckets/Teams - Whiteboard

Tableau Public Process

What's Next?

Start Hunting and Sharing Data

Should We Use Google Drive to Share Links to Data?

Slack Channels for Teams

How to Reach Me

amaliebarras@gmail.com

832-607-6916