Product Roadmap

What the heck is it?

A product roadmap is a high-level visual that maps out the evolution of your product over time. 

The product roadmap highlights where the organization is, where the organization wishes to be, and how it will get there

But why?

  • Prioritize tasks and initiatives
  • Track progress toward goals
  • Coordinate activities across teams
  • Build consensus and understanding within teams
  • Create transparency, internally and externally

Key elements

Goal

Time-frames

Status

Strategy

But how?

  1. Add a bar for each task or activity
  2. Group bars by team or initiative
  3. Stack bars by feature
  4. Sort bars by start date or priority
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1. Add a bar for each task or activity

2. Group bars by team or initiative

3. Stack bars by feature

4. Sort bars by start date or priority

Tips to govern your roadmap

  • Don’t promise on dates

  • Put your roadmap in a public place

  • Review roadmap after every release

  • Make sure roadmap is balanced with long and small term calls

What is a milestone?

It tracks the major events, dates, decision, and deliverables e.g major version releases, key deliveries
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