BLOCKCHAINED!
PROBLEM?
ROZWIĄZANIE
(publiczny)
"It is key that we stay abreast of new technologies, and continue to advance transparency, viewability, brand safety and buying efficiency. The results are encouraging, and we plan to run a few more campaigns under different conditions to verify more hypotheses and measure overall impact"
Farida Shakhshir, director of consumer engagement for PepsiCo
PepsiCo Corporation was able to increase the effectiveness of marketing operations by 28% using smart contracts