Take Your Virtual Event to the Next Level with Event Planning Experts Like Bradley Dean Toronto
More and more businesses now rely on the virtual world to communicate, meet, learn, and even celebrate. Virtual events have gained widespread acceptance since Covid-19. Online events eliminate the need for a venue, physical set-up, catering and more, making them cost-effective and less demanding in terms of manual workload. That said, virtual events still require planning, branding and promotion.
Marketing experts like Bradley Dean in Toronto believe that a strong theme is one of the first things you need to consider when hosting an online event. “When your audience is online and participating from home, it is difficult to hold their attention. You are competing with smartphones, family members, social media – even their pets. A strong, cohesive theme draws the audience in and keeps them committed,” says Bradley Dean, Toronto, Principal at Granite Productions.
Here are a few expert tips for your next virtual event:
Prioritize Your Audience:
When you are planning a virtual event, it needs to be all about the audience. It is important to understand what your audience wants from the event and how you can meet their expectations. From the theme of the event to the time of day it is held, you need to make it appeal to your audience.
Add Value to The Lives of Attendees:
If you want to host a compelling virtual event, it is important that you add value for your audience by providing them with an important takeaway. This could be a recording of the featured speaker or a downloadable eBook or study guide.
Promote Your Event in Advance
If you want your virtual event to be a success, you need to start telling people about it far in advance. Use online marketing tools such as email blasts, guest blogs, social media posts, live broadcasts, sponsored ads and more.
Hire Professionals
Just because an event is online doesn’t mean it wouldn’t benefit from professional planning and execution. Event professionals can help with strategy, planning, promotion and delivery. And when you hire professionals like Bradley Dean and the Toronto Granite Productions team, you have access to their network of experts.
Whether you are facilitating a virtual leadership event, business conference, product launch, or any other event, contact Bradley Dean and the Toronto Granite Productions team to benefit from their unique insight and expertise. Find out how Bradley Dean and the Toronto Granite team can help your brand powerfully connect with your audience through experiential marketing through a virtual, hybrid or in-person event. Contact Bradley Dean in Toronto at info@graniteproductions.ca
Source Credit: https://bradleydeantoronto.blogspot.com/2021/10/take-your-virtual-event-to-next-level.html
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Here are a few expert tips for your next virtual event:
Prioritize Your Audience:
When you are planning a virtual event, it needs to be all about the audience. It is important to understand what your audience wants from the event and how you can meet their expectations. From the theme of the event to the time of day it is held, you need to make it appeal to your audience.
Add Value to The Lives of Attendees:
If you want to host a compelling virtual event, it is important that you add value for your audience by providing them with an important takeaway. This could be a recording of the featured speaker or a downloadable eBook or study guide.
Promote Your Event in Advance
If you want your virtual event to be a success, you need to start telling people about it far in advance. Use online marketing tools such as email blasts, guest blogs, social media posts, live broadcasts, sponsored ads and more.