Project for the promotion of Videogame Industry in Mendoza
Guillermo Nuñez
5 year plans
- +20 videogame studios on international markets
- +150 professionals working full-time
- +100 outsourced professionals
- +1.5 million dollars of direct foreign investment
- Self-sustaining
Current state of the Videogame Industry in Mendoza
- Highly informal
- Very few studios actually exporting products
- Lots of studios with technical capacity to export
- 15 formal studios
- ~ 300 developers (active and non-active)
Units sold
30000
Average videogame price on Steam: US$ 10
30000
- 10000 full price units
- 20000 half-price units
- US$ 200000 in gross profits (3 years)
- 30% Steam cut
- US$ 65000 necessary investment
- US$ 10000 Development cost of an MVP + Concept Art + Sales folder
- An MVP requires 3 developers, final product requires 5, along with 6 outsourced jobs
- We consider the studios' investments to sum up to 10% of total.
US$ 200000
of investment fund
US$ 200000
with
- 20 projects can develop their MVPs and get ready to find a publisher
- 4 of these projects find investment and publish, the success rate is 20%
- 44 people hired by those 4 successful projects
- 48 professionals hired by non successful projects.
- US$ 25000 of return on investment (14% / 3)
- All of this on the 1st year
US$ 180000 + 25000
2nd year
- 20 projects
- 6 of these projects find investment and publish, success rate is now 30%
- 1 studio can continue without funding (25% of successful studios)
- 71 professionals hired by those 7 successful projects
- Return on investment of US$ 62000 (previous year and current)
5th year
- 28 projects
- 16 successful, success rate of 60%
- 7 studios without funding at this point
- 115 professionals hired by those 23 successful projects
- Return on investment of US$ 224000 (at this point, the initial State investment is surpassed )
US$ 120000 + 160000
Funds
Hired professionals
Ways to promote
- Minimum requirements (Eg: to have a previous publication)
- Competitions and capacitations for those who don't meet the requirements (instead of giving direct investment)
- 3 annual windows
- Rotative evaluation commitee
- Let investors first recover their investments before receiving profits (10% of extra profit for the studio)
Ways to promote
- Let investors recover their investment + whatever profit they would have earned by putting their money on the bank (10% of extra profit for the studio)
- Open to investors that only spend if a publisher is found
- Compromise the State to provide a minimum of US$ 40000
- Constant capacitations
- Mobility to international markets
Videogames Industry doesn't have laws, unions or external entities, set your own rules, because if you don't, someone else will do it for you
Julio Raffo
Project for the promotion of Videogame Industry in Mendoza Guillermo Nuñez