Real World Contentful Lessons

Chris Langager

Digital Care Team

What you will take away:

What it looks like to use Contentful in the real world
How to evaluate if Contentful is the right choice for you

What is a CMS?

We Are Using Contentful For

Writers creating/editing content
Serving content at godaddy.com/help

Migrating Data

Option #1:

Serve Directly From Contentful

Very Simple!
- no servers
No server-side rendering
No place for server-side business logic

<h1>A Very Helpful Article</h1>

<p>Follow these simple steps:</p>
<ol>
  <li>Step 1</li>
  <li>Step 2</li>
</ol>

<internal>
Yo dawg, if you are helping a customer 
with this issue you may find this 
helpful: https://internal.godaddy.com/something
</internal>

<h1>A Very Helpful Article</h1>

<p>Follow these simple steps:</p>
<ol>
  <li>Step 1</li>
  <li>Step 2</li>
</ol>

<h1>A Very Helpful Article</h1>

<p>Follow these simple steps:</p>
<ol>
  <li>Step 1</li>
  <li>Step 2</li>
</ol>

<p>
Yo dawg, if you are helping a customer 
with this issue you may find this 
helpful: https://internal.godaddy.com/something
</p>

internal traffic

customer traffic

Option #2:

SSR From Contentful

Pretty Simple!
SSR & Business Logic
Response times too slow
Difficult to implement requirements
- ex. Search

Option #3:

Replicate Data from Contentful

So is it worth it?

If you've already decided to use a CMS, Contentful is a great choice.

Great API
Great documentation
Good Admin UI

What are you getting?

What are you not getting?

Well thought out data models & API
Good admin UI
Fantastic permissions controls
First class localization support

Frontend UI
Business specific requirements
- search
- auto incrementing ids

It's worth is for us

...but probably not for everybody.