Eric Cody Smothers
THE 6 C's of Business Communication:
- Consideration
- Clarity
- Coherence
- Correctness
- Conciseness
- Confidence
Business communication skills acquired in FSB will be what employers look for in new hires:
- analyzing data,
- conducting research,
- answering questions,
- suggesting improvements, giving instructions
- helping solve problems.
Great communication is about collaboration with associates, both in written and oral form, in delivering proper and accurate information together for the better of the company (10).
Consideration (17)
You need careful thought and attention, and respect for what you say and do.
“Make every word count”
"Write in the Active Voice"
"Use Concrete Verbs" (23)
Clarity
Make info Concise, easy to understand,
Communicate clearly what the main points are;
Avoid repetition/inconsistency
Coherence
Organize your content; make it easy to follow, e.g. headings, subheadings, transitions, paragraphs
Correctness
Accuracy of info; proofread, spell-check everything
Do you understand what you are actually saying?
Conciseness
ACTIVE VOICE
Use straightforward language: “I, we, the company acted…”
Confidence
Speak in a professional tone,
Meet Deadlines
Proofread for any errors
MODULE 1 - CREATING DIGITAL PRESENCE
MODULE 2 - DELIVERING BAD NEWS (e.g. corporate apologies)
MODULE 3 - INTERCULTURAL TEAM RESEARCH REPORT
MODULE 4 - VIRTUAL TRENDS IN BUSINESS (EMERGING TECH/AI ADVERTISEMENT)
Weeks 1-4, in-person
Weeks 5-8, in-person
Weeks 9-13, online/virtual
BACHELOR HALL 254