Platform-level Customer Relationships

  INFUSING apps with data and features based on Customer Relationships

wHAT IF...

...users could view relevant content from their favorite businesses, within any app, based on geo-triggers?

...Google Now was supercharged with content cards sourced directly from a user's favorite retailers?

...a user could receive product options from trusted businesses based on a pic in the gallery app?

What would it take?

• The platform needs to understand that multiple business locations and variants are represented by a single entity
  
  
• The platform should allow users to create relationships with entities they trust
  
  
• Preferably, the system will allow a relationship to be created without forcing prior installation of an app
  
  
• Communication of data and content between apps and entities the user has a relationship with should take place over a standard service layer
  

Relationship Management Strawman