The holy grail of a successful digital presence

Presented by: Dan Stramer

September 2022

A proven simple system to success

www.dmdesign.co.il

About Dan

• Owner of dmdesign - Webdesign agency since 2009
• Creating websites since 2000
• Mentor and Teach at Canada Learning Code
• Member at WP Toronto meetups
• Father of 3 boys

About you

• You have a business
• You want to get the word out
• You want more clients, more business
• You need a system

Driving your content

Create you content

• There is no escaping this
• In-house or out-source
• Content types: 
  • Videos
  • Reviews
  • Industry news
  • Products and services
  • Guides
  • How to's
  • and more....

1. Website
2. Newsletter
3. GBP

(Google Business Profile)

The holy grail

what do we need:

1. Set up the website - optimized, fast, content management system, blog section
2. Create the Newsletter framework and design, subscribe forms
3. Create and verify a Google Business Profile(GBP) account

Implementation

1. Create a recurring schedule
2. Upload content to your website
3. Send a weekly / monthly newsletter with your content
4. Upload content to Google Business Profile
5. REPEAT

Website Content

• At least 500 words with good structure. Include images, headings, video
• A call to action (CTA)
• Newsletter subscribe form

Website Content

• At least 300 words with good structure. Include images, and a video
• A call to action at the end
• newsletter subscribe form

• Make a plan and stick to it
• Add best 3-4 content items you have already created (can recycle)
• Consistency is key!

• Upload weekly
• 1 content item per week, every week
• upload only a teaser, excerpt and link to the full article on your website 

Example

Website

example

Newsletter

example

GBP Post

example

1 content, multiple times

To summarize,

We create the content once but use it multiple times to drive content to our website and generate leads back to our business.

One more thing...

A special offer!

50% off for creating your newsletter platform including a custom design, setup and training – a $350 benefit

Limited time offer until September 30th

Thank you!