1918
there was once an
island
1965
that people said wouldn't make it
but she did.
2014
we've inspired others as a city,
as a nation.
2025
now how might we do it again, with
tourism.
objective:
change the game.
Phase 1
We've done the open
Brainstorm.
PHASE 2
WE'VE converged on our 3 areas of
focus.
PHASE 3
now it's time for the
prototype.
and we know it's
not all about the needles
and IT'S ABOUT
innovation.
people means rethinking
culture.
technology means rethinking
interactive space.
events mean rethinking our
audience.
and innovation is the group you see
here.
"How might we build a system that guides staff to develop ideas into viable projects?"
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