HI. I'M JOE!

wpbuffs.com

SLIDES

@josephhhoward

WANT 56,458

(Domain Authority 100, 97, 92...)

BACKLINKS?

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

On-Page

  • Write high quality content
  • Start title with keyword
  • Use organized headers (h1, h2, h3...)
  • Implement image alt tags
  • # of Words
  • SEO-friendly URLs
  • Keyword in first ~100 words
  • Speed optimization
  • Internal linking
  • Responsive design
  • SSL encryption

Off-Page

  • Backlinks
  • Mentions (no anchor text, 'no-follow' link)

wpbuffs.com

@josephhhoward

"Backlinks remain an extremely important Google ranking factor. We found the number of domains linking to a page correlated with rankings more than any other factor."

- Brian Dean, Backlinko

We analyzed more than 1 million Google search results. Here's what we learned about SEO...

wpbuffs.com

@josephhhoward

What Is 'follow' vs 'no-follow'

  • A 'follow' link passes "link juice" to your website.
  • A 'no-follow' link does not.

wpbuffs.com

@josephhhoward

What Is Domain Authority?

Moz Open Site Explorer

wpbuffs.com

@josephhhoward

newyorktimes.com

DA = 100

wpbuffs.com

@josephhhoward

johiho.com

DA = 10

wpbuffs.com

@josephhhoward

wpbuffs.com

DA = 43

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

How Backlinks Have Helped Us

  • 10,000+ unique visitors / month
  • 15-25 livechats started every day
  • Traffic is targeted + searching for help
  • 80-85% of traffic through organic search
  • People sign up for our email list + support plans and it's completely automated

FYI

  • This took 10 months. Be patient.
  • These aren't the only ways to earn backlinks! Just what worked for us :)

wpbuffs.com

@josephhhoward

1.

Give a review.

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

2.

Guest post on related websites.

wpbuffs.com

@josephhhoward

Google These

  • keyword “submit a guest post”
  • keyword “guest post”
  • keyword “guest post by”
  • keyword “accepting guest posts”
  • keyword “guest post guidelines”

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

DA 97. Booyah!

wpbuffs.com

@josephhhoward

3.

Add your feed to a content aggregator.

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

4.

Get your content republished.

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

5.

Get listed on a resources page.

wpbuffs.com

@josephhhoward

Google These

  • Keyword + “resources”
  • Keyword + “useful resources”
  • Keyword + “helpful resources”
  • Keyword + “links”
  • Keyword + “useful links”
  • Keyword + “helpful links”

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

6.

Be featured in a listicle.

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

DA 100 (no-follow). Huzzah!

wpbuffs.com

@josephhhoward

7.

Speak at a local Meetup.

wpbuffs.com

@josephhhoward

DA 92. Yahoo!

wpbuffs.com

@josephhhoward

8.

Set up an affiliate program.

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

9.

Get featured in a case study.

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

10.

Build relationships.

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

wpbuffs.com

@josephhhoward

THANK YOU!

  • Wannabe astrologist
  • Scrabble aficionado (I know all the 2-letter words)
  • Bulletproof tea kind of guy
  • Head Buff @ WP Buffs

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