iOS ASO
Meeting - 4/03/2023
Hacker X
ASO Report March (Previous Month)
Updates:
3rd March 2023 - v1.0.4
Changes -
- App Name (title) & Subtitle
- Keywords Field
- Screenshots and Preview Video
- Promotional Text
26th March 2023 - v1.0.5
Changes -
- UK Localization Added
- This update just includes a Version update
Category Rankings -
Main Category: Education
Secondary: Developer Tools
Factors - (Overall ASO)
- Timely Updates
- Available on iPhone and iPad
- Localizations
- Ratings and Reviews
- On-page ASO
- Session Time
- Use of Apple API's
Downloads Data -
Total iOS Downloads - 3.8K
Top 5 Countries
Overall Conversions: 770
It's time to fix Push Notification on iOS and focus on it
Also, out of 219 conversions on iOS, 158 are from the US
Impressions - Feb and March
PPV - Feb and March
Downloads - Feb and March
Other KPIs
1) Store Performance Index (SPI)
The Store Performance Index serves as a health check for your app. You can use this index to learn how well your app is doing in the store overall on a scale from 0% to 100%. The higher the Store Performance Index, the better your app is performing.
Worldwide:
- SPI on March 1 = 36%
- SPI on March 31 = 42% (+6)
US:
- SPI on March 1 = 49%
- SPI on March 31 = 70% (+21)
2) Total Ranked Keywords (TRK)
Worldwide:
- TRK on March 1 = 738
- TRK on March 31 = 1529 (+791)
US:
- TRK on March 1 = 222
- TRK on March 31 = 430 (+208)
Plan for April
- 2 Updates
- Screenshot Experiments
- The data-based decision to play with keywords
- Apply once to get featured
- Identify Top 10 Regions in the past 3 months and localize the product page for them
Programming Hub
ASO Report Feb and March
Updates:
14th Feb 2023 - v3.3.9
Changes -
- App Name (title) & Subtitle
- Keywords Field
- Screenshots
- Promotional Text
9th March 2023 - v3.4.1
Changes -
- App Name (title) & Subtitle
- Keywords Field
- 3 new Localization added
31st March 2023 - v3.4.1
Changes -
- Preview Video
- Version Update
After Update 1
Impressions - Feb
PPV - Feb
Downloads - Feb
After Update 1
After Update 2
Compared to Past Data
Impressions - Feb and March
PPV - Feb and March
Downloads - Feb and March
Category Rankings -
Main Category: Education
Secondary: Productivity
Factors - (Overall ASO)
- Timely Updates
- Available on iPhone and iPad
- Localizations
- Ratings and Reviews
- On-page ASO
- Session Time
- Use of Apple API's
Other KPIs
1) Store Performance Index (SPI)
2) Total Ranked Keywords (TRK)
Takeaway
-
Total ranked keywords and SPI have increased in all the major regions. Hence, slowly we should get results - more impressions, higher rankings in various regions, and downloads from various regions.
-
Just like Mimo and Sololearn, Programming Hub has started ranking for various technologies such as Java, Python, React, JavaScript, etc. This also will give positive results in the coming weeks.
Keyword Rankings
Plan for April
- 2 Updates
- Screenshot Experiments
- The data-based decision to play with keywords
- Apply once to get featured
- Product page localization in Top 15 regions
- Take one region at a time for ASO
Java X
ASO Report March
Updates:
12th March 2023 - v1.0.1
Changes -
- App Name (title) & Subtitle
- Keywords Field
- App Icon
- Promotional Text
- UK Localization added
27th March 2023 - v1.0.5
Changes -
- App Icon and Screenshots (Theme Changed)
- This update just includes a Version update
Impressions - Feb and March
PPV - Feb and March
Downloads - Feb and March
Plan for April
- 2 Updates
- Screenshot Experiments
- Add Preview Video (Ready)
- The data-based decision to play with keywords
Six Pack Abs
ASO Report March
Updates:
12th March 2023 - v1.0.2
Changes -
- App Name (title) & Subtitle
- Keywords Field
- Promotional Text
31st March 2023 - v1.0.3
Changes -
- This update just includes a Version update
Impressions - Feb and March
PPV - Feb and March
Downloads - Feb and March
Plan for April
- 2 Updates
- Screenshot Experiments
- The data-based decision to play with keywords
- Apply once to get featured
- Identify Top 10 Regions in the past 3 months and localize the product page for them
Python X
ASO Report March
Updates:
14th March 2023 - v1.0.5
Changes -
- App Name (title) & Subtitle
- Keywords Field
- App Icon
- Screenshots
- Promotional Text
- UK Localization added
1st April 2023 - v1.0.6
Changes -
- App Icon, SS and Preview Video
- This update just includes a Version update
Impressions - Feb and March
PPV - Feb and March
Downloads - Feb and March
Plan for April
- 2 Updates
- Screenshot Experiments
- The data-based decision to play with keywords
- Apply once to get featured
- Identify Top 10 Regions in the past 3 months and localize the product page for them
Other Todo for Coming Months-
- Try to List all apps on Product Hunt and such other sites
- Look for other growth hacks such as colab with some tech YTuber and make app review, and more.
- Get in touch with Organic ASO experts