Green&Mean
Laurens / June /Alexander Stijn / Marcel
Management Structure
Belbin Team Roles
Alexander
– Resource investigator&team worker
June
– Team worker&implementer
Marcel
– Completer finisher&implementer
Laurens
– Specialist&plant
Stijn
- Resource investigator&team worker
Strategy
- Pattern of decisions show strategy over time (emergent)
- Environmental Uncertainty
- General goals
- Experimentation
Emergent strategy:
Logical Incrementalism:
Strategy
Interactive strategy:
- Hypercompetitive strategy
- Cooperation
- Game Theory <--
Decision 1
- Short term: FAM
- Long term: IMG/LC
- Appeal Focus
- Demand match issues
- HR diminishing returns
Decision 3
- LC switch & Capacity
- LC dominance but pricing mismatch
Decision 7
- LC & IMG dominance in R2
- based on assumptions:
1. price LC lowest
2. R2 IMG growth up
- Assumptions not true --> collapse
Analysis
Assumption: IMG market growth R2 consistent
A
A
B
B
-1, 1
2,1
0,1
1, 1
Nash
(under assumption 'x')
Competition Analysis
Str
Wea
Strat
- Focus on 2
- First choice
- Long term strat.
- Reactions
- HR&Marketing
- LC&ECO
- Focus on 2
- Recession
- Low investments at start
-
- In. focus on IMG&FAM
- Drop ECO(&LC)
- Competitor based moves
- ECO&LC
- Marketing
- Drop FAM
- LC&IMG
- React to M
- Cap. based
Future
- Trend watching
- Market research
- Capacity R2
Team challenges
- Less reliance on models
- More balanced team
Appendix R1
Appendix R2
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