Creating a new information gap

 

The world is drowning in a sea of data, but we still don't know how to use it

In Sertech, we transform complex and massive data sources, through the intensive use of algorithms that understand  unstructured data, into intelligence to enable our clients to make better decisions

news

Twitter

Facebook

Geo-spatial information

Other data sources

Web scrapers

Semantic taxonomies

Public Security

Public Opinion

Trends and statistics

Real time event detection

AI algorithms

Government info

End product

Interactive tools

Specialized analysis

Customer driven prototypes

Database integration

GIS

Geo-coding

Concept learning algorithms

Deep learning

NLP

Cloud computing

Massive web scraping

Technical scalability

Product (scalability)

Consulting

Sertech core

Marketing - Public opinion

Geo-spatial analysis / info

Public Security

Geo-spatial

products

Security

  • Augment police operations intelligence and

  • Improve public perception of insecurity 

  • Data oriented police intervention 

One pilot implementation

[Densidad de crimenes entre 01/2013 y 09/2016, de lunes a viernes, de 00:00 a 06:00 hrs

para los delitos: robo a repartidor, robo a transeunte y robo de vehiculo]

Media

General structure

  • Founded in 2015

  • Three partners & ten employees

  • 0$ raised capital

2016

2017

2018

Launch Consulting End products
Media Media, Public security pilot geo-spatial Media, Public security  geo-spatial
Business development Product prototypes Scalable products

Next steps

Real Estate information

Fintech

Mexican context

  • Using augmented data and insights

  • Many business solutions to outperform

  • How to create something out of thin air

Thanks!

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