OBSERVATION/VICARIOUS REINFORCEMENT
MENTAL REPRESENTATIONS
SELF EFFICACY
Keywords: Role Models, Rewards, Punishments
Keywords: Events, Weighing, Rewards, Punishments
Keywords: Successful, Unsuccessful, Likely, Unlikely, Repeat, Confidence.
MAINTENANCE
Keywords: Direct Reinforcement, Vicarious Reinforcement
AO1
+ RESEARCH SUPPORT
- ETHICAL GUIDELINES
AO2/3
+ CULTURAL DIFFERENCES
-GENDER BIAS
+ APPLICABILITY TO ADULTS
Conclusion?
Useful to society...can be used to help combat the increase of antisocial behaviour... both age groups are susceptible to imitating aggressive behaviours.
However?
Phillips findings aren’t reliable enough... if findings were true then the homicide rate should have always increased... research isn’t very reliable... may be underlying factors affecting aggression... further research is required.