FUTURE PLC

Music magazine institutions research

Future is an award-winning international media group and leading digital business.

They reach more than 52 million international consumers a month and create world-class content and advertising solutions for passionate consumers online, on tablet & smartphone and in print.

They hold leading positions in Technology, Photography, Creative & Design, Games, Film and Music.

 

Future company history

  • Company was founded as Future Publishing in Somerton, Somerset in 1985 by Chris Anderson with the sole magazine Amstrad Action.
  • Anderson sold Future to Pearson PLC for £52.7m in 1994, but bought it back in 1998, with Future chief executive Greg Ingham and Apax Venture Partners, for £142m.  In 2001 Anderson left Future.
  • In November 2009, Future reported a fall in profits from £9.5 million to £3.7 million in the fiscal year that ended 30 September 2009. 
  • In March 2010, Future announced that it was exploring the possibility of reviving its GamesMaster brand on television. The video games show had run from 1992 until 1998; the spin-off magazine continues to be published.
  • The company has been in process of shuttering print media properties in favor of digital media, closing many titles and selling off others. In January 2012, Future sold its U.S. music-media brands.
  • In April 2013, it completed the sale of major components of its UK media-music brands for ₤10.2 million to Team Rock Ltd.
  • In September 2013, Future announced it would cut 55 jobs from its UK operation as part of a restructuring to adapt "more effectively to the company's rapid transition to a primarily digital business model."
  • The company announced in March 2014 that it will close all of its U.S.-based print publications and shift US print support functions such as consumer marketing, production and editorial leadership for Future's international print brands to the UK.

Publications that Future manage

  • T3

  • Edge
  • Computer Arts
  • Xbox
  • Music-Radar
  • Future Music
  • Computer Music
  • Gizmodo
  • SFX
  • Nintendo

FUTURE MUSIC

Future Music Magazine

This magazine seems to be targeted for a specific audience that are interested in the type of music which is displayed on the front cover. This could include people from any ages that like retro/electric music. The masthead stands out from the contrast of dark background. This enables the audience to immediately know what magazine also because of the main image. 

NINTENDO

Nintendo Magazine

This magazine mainly targets kids of all ages who have a nintento. The masthead is the nintendo logo which allows the audience to know what the magazine is about without having to fully read it all. The use of bright colours and cartoon animation images on the cover will show the audience a taster of what the magazine will consist of, this will attract children especially because of the images of games which they love. The main image with the 'fireball' gives the magazine a fierce look as if it is already playing with the audience with its facial expression although it is just an image. 

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