Innovation

TTP8310/TTP2350

Fall 2017

Maria Claudia Solarte-Vasquez
maria.solarte@ttu.ee

Textbook: Trott, P. (2005) Innovation Management and new product development. 3rd Ed. Pearson education, London.

- Additional materials Week 1

1. Utterback, J. M. & Abernathy, W. J. (1975), ‘A dynamic model of process and product innovation,’ Omega, vol. 3, no. 6, pp. 639–656. http://dx.doi.org/10.1016/0305-0483(75)90068-7

2. Carlsson, B., Jacobsson, S., Holmén, M., & Rickne, A. (2002). Innovation systems: analytical and methodological issues. Research policy, 31(2), 233-245.

Innovation Management

Definitions and scope

Schilling, 2013

"The act of introducing a new device, method or material for application to commercial or practical objectives"

Schiling, M. A. (2008). Strategic management of technological innovation.

Sources: (urls) vanilla-air.com/en/guide/checkin, entrepreneur.ng, hitplay.in

The 'management' bit

• 'Innovation can/can-not be managed
• 'Innovation can/can-not be measured 
• 'Innovation can be a source or competitive advantage or become the downfall of an organization

Takeaway 1:

Management in regard to innovation involves strategic decision making within organizations about innovation, innovation processes and innovation activities

 

Takeaway 2:

Innovation Management (IM) should include the introduction of new artefacts/materials, services, application and processes to commercial or practical objectives

 

 

 

Innovation success stories

- Crowdfunding platforms

- self-check-in and check-out counters - cashiers

- 'Try before you buy' service in retailing businesses 

- led lights

- expected: Skype real-time translator

Innovation failures stories

- Nintendo Virtual Boy, 1995

- Pebble

- Google Glass 2012

- Copernicus and Netscape

Innovation management at work

 

DESIGN THINKING

 

 

Characterize and classify

• Microsoft Office 365
• start-ups
• ruling against the use of plastic bags by law
• electronic contracting
• hammocks in office rooms
• Sony PlayStation VR gaming system
• No man Sky's (PS4 game)
• peer to peer lending money platforms
• solar panels that blend into constructions (Tesla and others)
• electric cars / electric cars ecosystem
• real looking Mattel Barbie dolls
• Amazon one-click button
• selling your best friend's brownies from a box

Source: https://inc42.com/buzz/indian-startup-hubs-kolkata/

Source: http://www.exchangeorcas.org/plastic-bag-ban-in-sj-county/

Source: https://twitter.com/googlestudents

Source: www.euronics.com

Source: https://store.iam8bit.com/products/no-mans-sky-vinyl

Source: http://www.magnifymoney.com/blog/personal-loans/p2p-lending-7-tips-to-follow-or-lose-it-all1347107825/

Source: https://www.tesla.com/solarroof

Source: https://e27.com

Source: www.mattel.com

Source: http://www.retailwire.com

Source: https://whisperywind.com

In class brainwriting

-Form groups of maximum 4 people

-Fill in the papers one by one with your understanding/opinion on the following:

 

1. Best three innovations of all times

Refrain from selecting the internet

2. One to three most frivolous innovations, likely to disappear

3. List 3-5 examples or ideas for social innovation projects

4. A product, service or process that should not be disturbed by the company selected for the ideation exercise

5. propose offerings according to the specifications randomly assigned

Select one and prepare to persuade on its innovativeness