who would be the audience for your media product?
demographic
Girls that are around the ages of 15-17 (teenagers).
The majority of my audience are females (around 80%). Males can also read my magazine as there are a lot of bands featured in my magazine which involve males, so they might be able to relate.
The majority of my audience are likely to be white British (even though other ethnic groups are still part of my audience).
They're from London or other parts of England (places such as Camden).
They are part of the working class so they are likely to live with their parents/siblings in a small household.
They are in full time education so they might also have part time jobs.
The majority of my audience are females (around 80%). Males can also read my magazine as there are a lot of bands featured in my magazine which involve males, so they might be able to relate.
The majority of my audience are likely to be white British (even though other ethnic groups are still part of my audience).
They're from London or other parts of England (places such as Camden).
They are part of the working class so they are likely to live with their parents/siblings in a small household.
They are in full time education so they might also have part time jobs.
psychographic
They tend to follow mainstream culture and whatever is on trend.
They're very stereotypical and tend to have labels like goth/indie/emo/hipster/grunge.
They're very stereotypical and tend to have labels like goth/indie/emo/hipster/grunge.
They're interested in music, art, reading, fashion, hanging out with friends, concerts.
They tend to have crazy hair and dramatic makeup and they wear things like Converse, Doc Martens, black leather jackets, ripped tights, jeans, plaid shirts, silver jewelry, band shirts etc.
They shop in stores such as Urban Outfitters, Blue Banana and other unique online boutiques.
They listen to bands like Evanescence, Paramore, The Pretty Reckless etc.
They consider themselves as being misunderstood and move away from their reality and the expectations of society.
According to Maslow's 'Hierarchy of needs', my audience would fit under 'Self-actualisation needs' such as realising personal potential, self fulfillment and seeking personal growth and experiences
