web tech 2016
from a startup, from a startup hater
Unavoidable startup stuff
I promise to keep this short
OpenRide
- Rideshare app
- Started as MBA project
- First contact: Aug 2015
- First commit: Sept 22
- Full time: Nov 1
- Launch: Feb 1
https://openride.co
OpenRide
- Hundreds of users
- Thousands of searches
- Dozens of rides posted
↓ Market
tech that way →
"Sharing Economy"
policyalternatives.ca/publications/monitor/apploitation-city-instaserfs
illustration by Remie Geoffroi
Bootstrapping
- Transient supply and demand
- Harder than eg., Airbnb or Etsy
- Eh, works on Facebook
↓ Bias (people suck)
tech that way →
- 50% acceptance for white sounding names, 42% for black sounding names
- Taxi tips
- Job callbacks
- Ebay
- Classified ads rates
↓ Trust
tech that way →
Trust vs. Confidence
- Reviews give you confidence
- Mutual friends and shared networks inspire trust
↓ Growth
tech that way →
↓ Funding
tech that way →
↓MVP/Soft Launch
tech that way →
MVP/Soft Launch
- What features does your app need to function?
- What features does it need for people to use it?
↓Liability
tech that way →
Not
Like
Uber
Tech:
build the house
you live in
aka. everything is garbage
Fast, Correct, Scalable, blah
- We hope to scale -- fast
- We will hire people
Known knowns
Known unknowns
Unknown unknowns
....?
https://i.ytimg.com/vi/r-67qz0fKpY/maxresdefault.jpg
Stack
HAProxy (Load Balancer)
Proxy (Docker container)
Client static app
App server
API server
MongoDB
Email,
SMS, ...
Proxy container
Client static app container
- Serves static HTML, CSS, JS
- Soon: Templating for meta vars
- Later: CDN (for CSS and JS at least)
App container
- Authentication, ie. Facebook OAuth
- Account verification
- Requests proxied at path prefix /_app/
API container
- Data!
- Other third-party services
- Requests proxied at prefix /_api/
Testing
Server
- Unit tests: Tape / Faucet
- Integration: Sticky
Client
- Unit: babel-tape-runner (everything is terrible)
- Integration: todo (!!!)
- End-to-end: in progress
Facebook test accounts
Continuous Integration (CI)
Local dev
GitHub
CircleCI
(test + build)
Docker Hub
Web Client
Monitoring
Three
Back-end
Hapi
MongoDB
logging, crash reporting, sending sms, emails, slack notifiers
One
Web Client
Three
Web Client
Recommended:
- CycleJS (probably?)
- Elm
Google Analytics
- Bullet One
- Bullet Two
- Bullet Three
Analytics
Server Logs
- Bullet One
- Bullet Two
- Bullet Three
Static Analys
Monitoring
Three
Third-party services
Payments
- Bullet One
- Bullet Two
- Bullet Three