Serif

Category

• Old Style
• Transitional
• Modern
• Slab Serif (not important)

Serifs

Old Style

Calligraphic,

Low Line Contrast,

Small X-height,

Angled axis

Old Style - subcategories

• Humanist
• Garalde

Humanist

Humanist

Humanist

Centaur

Jenson

Apple

Wikipedia

Garamond

Garalde

• Garamond

• Sabon

• Caslon

• Palatino

Transitional

Vertical Axis,

Flatter Serif on Ascenders,

High Stroke Contrast

Wordpress

Times newspaper

Baskerville

Times New Roman

Modern

Abrupt Serif,

Extreme Stroke Contrast

Armani

Vogue

Bodoni