by Richard Lazazzera
The first step to building an ecommerce business is to know what products you want to sell. This is often the most challenging part of starting a new online business. In this section, we will highlight the strategies you can use to find product opportunities, explore the ten best places to look for product ideas, and finally, we will reveal ten trending products that we came up.
Once you have a product idea in mind, how do you know if it’s a good idea or not? In this section, we will go through two exhaustive evaluations methods, evaluating both the product itself, as well as the market for your product choice.
Having found your product idea and evaluating them in the previous section, you must now figure out where and how you’re going to obtain your products. The next two posts will cover the various methods for acquiring your products, along with the pros and cons of each model.
You’ve found your product, evaluated the potential and sourced your supplier. It’s time to write your business plan, but before you get into that, you'll need to research your competition thoroughly so you know exactly what you’re up against.
With your competitive research complete, it's now the perfect time to write your business plan. A business plan will be your road map that helps bring your ideas and thoughts together. A business plan is vital so that you can determine how to best move forward and most effectively compete.
With a business plan in hand, now is a good time to consider your options for registering your business.
Aside from finding an actual product to sell online, another difficult decision is determining your business name and choosing an appropriate and available domain name. These blog posts will help you tackle these important tasks.
Once you have solidified your name and registered your domain, it’s time to craft a logo. In these posts, we will show you several options for creating a great logo for your new business.
You’re almost ready to begin building your online store. However, before you jump into it, you should understand the basics of search engine optimization so that you can optimize your site for Google and other search engines.
With a better understanding of search engine optimization (SEO), it’s time to build out your store. There are many critical elements. Below we have included a list of our best blog posts to help you write captivating product descriptions, shoot beautiful product photography, and a list of some of the best tools to help you optimize those photos.
As you prepare for the launch of your new business, there are several essential elements you need to prepare for. In this section, we have curated some of the most comprehensive posts on helping you determine your shipping strategy.
Furthermore, it’s a good idea to define your key performance indicators upfront so once you launch, you know what to measure of success to track.
As a final checklist, this post covers the ten essential things you need to do before launch.
Now that you’ve launched, the hard work begins. Our 50 point guide to getting your first sale is a great start point and overview of a variety of marketing tactics that will help you in your first months.
You’re well on your way and now likely have some sales under your belt. It’s time to get serious and focused. The following posts will help you zero in on some top marketing tactics for driving traffic and converting that traffic to sales.
Building your own ecommerce business is no easy task. From choosing a product, evaluating viability and sourcing, to building, launching and growing sales. There's a lot of puzzle pieces to put together. However, following this resource roundup should provide you with a clear roadmap to help you build a profitable ecommerce business.