Growth Hacking
Tips & Tools
How deeply a problem is understood and how concretely it is defined sets an upper bound for the quality of any subsequent solutions.
The size of the changes you’re willing to make, will directly correlate with the size of your returns.
# No .1
Process first,
tactics second.
# No .2
Don’t do growth hacking if you don’t achieve Product Market Fit.
#No .3
The key to the growth hacking process is the early metric.
#No .4
Give away something valuable
# No .5
Think about the moment
# No .6
Content is king, but distribution is queen, and she wears the pants.
# No .7
Think big but start small
# No .8
Give your first user an awesome experience
# No .10
Make sure everyone can understand what you do.
# No .11
Build a community
# No .12
Make sure the right data infrastructure is in place.
# No .13
Build habits.
# No .14
If you’re not testing, you’re losing.
# No .15
People don’t care about you.
They care about themselves.
# No .16
Growth is not magic.
# No . 17
You don’t hack growth overnight.
# No .19
Growth Hacking is a mindset & it's about people first.
# No .21
Spend 80% of your time doubling down on what works, and 20% testing new channels.
# No .22
Instincts are experiments.
Data is proof.
# No .23
Target and engage with your influencers.
# No .24
Talk with your 1000 first users.
# No .26
A good metric changes the way you behave.
# No .27
Identify the pattern of a “good” user.
# No .28
It’s easier to accelerate growth by relying on existing habits rather than creating new ones.
# No .29
Focus on the traction channel that works best.
# No .30
A good metric changes the way you behave.
# No .31
Traction and growth are different.
# No .32
Focus on acquisition without retention is useless.
# No .33
Be data-driven, not just data-informed.
# No .34
Get inside someone else’s head.
# No .35
Build a culture of experimentation.
# No .36
Product + Growth
= Impact.
# No .37
If customers ultimately don’t have a good first experience with your product, there is no second experience.
# No .38
Think inside outside parallel to the box.
# No .40
Fail fast, learn fast.
# No .41
Grow through a current user base on an external network.
# No .42
It’s easier to convince active users to do something than inactive users.
# No .43
A growth hacker is a person whose true north is growth.
# No .45
Testimonials grow your business.
# No .46
A perfect product without users is useless and users will not come by magic.
# No .47
Growth hacking is about running smart experiments.
# No .48
Focus on retention first.
# No .49
If data is the fuel of growth,
then analytics is its engine.
# No .50
Always learn about your customers.
# No .51
Think about virality at the beginning.
# No .52
Your first “hack” is your product.
Make stuff that people want.
# No .53
Get it right for the right users, and grow from there.
# No .54
Involve your core users in the product development process.
# No .55
Get good at one single thing. But be the best at it.
Last one
Tips
33Powerful Tools to Maximize Number of Users
What is GH
“growth hacking” is quite an overused buzz word which personally makes me cringe, on the other one it well communicates the essence of experimental online marketing techniques adopted by startups and small businesses so as to extend their user base fast and cheap.
GH ..
Big enterprises with copious budgets can usually afford to pour tens of thousands of dollars into traditional (e.g. print, TV, radio) and digital (e.g. search engine advertising, web banners, mobile advertising) marketing channels. Starting entrepreneurs, by contrast, truly need to think out of the box in order to assert their position on the market — by conjuring up a steep growth curve on a shoe-string budget.
1. Create and test multiple variations of your website with Visual Website Optimizer to increase your conversion rates.
2. Collect, visualize, and analyze all your customer data (advertising, analytics, ecommerce, heat maps, A/B testing, email marketing, CRM) via Segment.
3. Know the true language of your customers and find out what they are really typing into the search box. Keyword Tool will offer you hundreds of (long-tail) keyword suggestions for you to create the right website content.
4. Grow your website’s traffic with a few simple and customizable widgets Like Sumome
5. Reduce bounce rate with Payboard. You can design customized boosters that will direct your website visitors to the next recommended page.
6. Direct visitors to a page on your website, get more email subscribers, or promote your content via Hello Bar
8. Using Mailchip to leverage your email marketing efforts is a no-brainer. Automate your outreach and target the right audience with the help of list segments and pre-built workflows.
9. Vero will help you to track customer behavior (on your website or in your app), recognize trends and trigger personalized emails to boost user engagement.
11. Allow your users to upload their contacts and encourage more sharing directly from your website. CloudSponge will help you refer a friend without too much effort.
12. Referral Candy makes it very easy to turn your visitors into brand advocates and set up a rewarding referral program.
