FOCUSING ON THE
USE
(R)
USEFULNESS
VALUE
utility
functionality
USABILITY
UX / UI
DESIGN
CONTENT
INSTEAD OF
USER RESEARCH
WE MIGHT BE DOING
LOSER RESEARCH
Employing ucd methods too late
lack of user context
self-fulfillment
LATE REQUIREMENTS
LOSER RESEARCH
THE PEOPLE WHO
MAKE WEBSITES
ARE NOT THE PEOPLE WHO
USE WEBSITES
TESTING is
KEY
EARLY WIREFRAMES
PAPER PROTOTYPES
FEATURE DESCRIPTIONS
LIVE PROTOTYPES
UX/UI PATTERN IDENTIFICATION
DESIGN SPRINT
GIVE CLIENTS AND USERS SOMETHING CONCRETE TO REACT TO EARLIER IN THE PROCESS
PATTERNS
CODE RECYCLING
EXPEDITED PROTOTYPING
lower user adoption barrier
MAKES REMOTE CODE COLLABORATION EASIER
describe a design problem and its solution
THE GOAL IS TO ALIGN the
user's mental model
with the
designer's mental model
SOME
EMERGING
PATTERNS
MOBILE-DESKTOP CROSSOVER
WHITESPACE
LARGER UI and text ELEMENTS
LOTS OF AFFORDANCE
MOBILE INSPIRED NAVIGATION
DON'T TAKE AFFORDANCE
FOR GRANTED
large heroes
SPEAKING OF SCROLLING...
INFINITE
STREAMING CONTENT
SOCIAL FEED
LONG
WELL-ORGANIZED CONTENT
DEFINED STRUCTURE
MASONRY LAYOUTS
MOVEMENT
Distracting and annoying
slows down page performance
not popular amongst adult users
BUT IF YOU absolutely
HAVE TO
