04 / 2023

FULL CYCLE DIGITAL

MARKETING AGENCY

PLAN   |   REACH   |   ACT   |   CONVERT   |   ENGAGE

*

 PLAN

 

REACH

 

ACT

 

CONVERT

 

ENGAGE

At every step of your

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sales funnel

More than 12 years of experience in offline and digital marketing

Solutions for any marketing query from small campaign to test MVP to global launch

Experience in launching worldwide & local projects

30+ team members ready to join your project

Successful campaigns for more than 40 startup projects and well-known brands

Expertise and creative solutions combined from different niches, including gaming, biotech, design, art, crypto & many others.

We are your outsource
marketing team with:

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2023

 PLAN

 

REACH

 

ACT

 

CONVERT

 

ENGAGE

Project Discovery

Brand strategy & Identity

2023

Our approach to brand strategy is to identify and articulate the key values, mission, and vision of the brand. We will work closely with you to understand your business objectives, target audience, and competitive landscape to develop a brand strategy that aligns with your goals.

 

Based on the updated Brand Strategy we will create your Brand Identity.

 

As a result of our work, you will receive a Brand guideline document & all the source materials and templates.

BRAND

Strategy

Identity

  • Logo
  • Color palette
  • Typography guide
  • Mascot design
  • Social media content style guide
  • Brand assets design (like stickers, signatures and etc.)
  • Brand merchandise
  • Brand Pattern
  • Imagery style guide
  • Video style guide
  • Iconographics
  • Purpose
  • Vision
  • Attributes
  • Message architecture
  • Personality
  • Voice & Tagline
  • Values
  • Target Audience
  • Positioning

Digital marketing & communication strategy

2023

OUR TASKS:

  • Customer profiling
  • Product analysis
  • Competitor analysis
  • Setting communication goals
  • Development of a year-long marketing strategy using multiple organic and paid channels
  • Content Marketing Strategy Development
  • Social Media Strategy Development
  • Roadmap development
  • Budgeting
  • SWOT-analysis
  • Setting goals and KPIs

You will get a full-scale digital marketing & communication strategy tailored to your company's budget and needs.

Communication strategy

2023

A Communication strategy is a plan for communicating with your target audience.

 

It includes who you are talking to, why you are talking to them, how and when you will talk to them, what form of communication the content should take and what channels you should use to share it.

 

Our aim is to analyze competitors, your products, define communication goals, create guidelines and examples for all the content. Communication strategy also includes content and social media marketing strategy.

COMMUNICATION
STRATEGY

Competitors
Communication
Strategy Research

Visual Guidelines.
Content Samples

Current
Communication
Strategy SWOT
Analysis

Brand message:
content categories,
tone of voice, etc.

Communication
Goals and
Objectives

Channels Of
Communication

Target Audience Research:
Interests & Profile

Evaluation

of idea or MVP

2023

We have expertise in evaluating business ideas or MVPs swiftly.

 

We have the know-how procedure to assess market demand and competition, package your product for desirable markets, and execute several advertising campaigns to determine interest in your product/idea in order to achieve this in the least period of time.

via Short-term Marketing Campaigns

RESEARCH

( 2 weeks )

DESIGN

( 3-6 weeks )

ADAPT

( 1-2 weeks )

TEST

( 2-4 weeks )

MEASURE RESULTS

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2023

 PLAN

 

REACH

 

ACT

 

CONVERT

 

ENGAGE

Product / MVP Development

If your brand strategy is clear we suggest creating a unified identity that will be easy to memorize and accurately reflect the company's ideology.

 

 

Depending on your need work could include:

Logo

Iconography

Brand color palette and fonts

Brand Pattern

Imagery style guide

Video style guide

Mascot design

Social media content style guide

Brand assets design (like stickers, signatures and etc.)

Guideline for using a logo and its variations in different styles and on different media

Source files in: eps, svg, png, in different colors option

Brand merchandise (t-shirts, etc.)

Brand identity

2023

Our team of experienced writers and researchers will work closely with you to understand your business, target audience, and marketing goals to create a custom white paper that not only educates but also inspires action.

 

From conducting thorough research to crafting compelling copy, our team will ensure that your white paper is not only informative but also engaging and visually appealing.

White paper

Our agency offers top-notch UI/UX development services to help businesses create exceptional digital experiences for their customers.

 

We have a team of skilled designers and developers who work closely with clients to understand their needs and goals and deliver tailored solutions that are both visually stunning and user-friendly.

With our expertise in the latest design trends and technologies, we can help you build a web or mobile app that not only looks great but also engages and converts your target audience.

UI/UX Development

2023
  • Website structure development 
  • Desktop, tablet and mobile design of each page
  • Adaptive layouts of pages using animations of different levels of complexity and video materials

  • Gathering and producing necessary content on products

  • CMS & E-com Platform (WordPress, Woocommerce, OpenCart)
  • Basic SEO
  • Website maintenance

  • Recommendations regarding the integration of payment systems

  • Integration of payment systems, CRM, marketing automation & analytics tools and so on

We are experienced in creating mono-brand and small retail stores that have a unique, high-quality interface and design. We do not use templates and pay great attention to the content of each product placed in the store.

E-commerce

Depending on your need work could include:

2023

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2023

Project Launch & Growth

PLAN

 

REACH

 

ACT

 

CONVERT

 

ENGAGE

Onepager / Pitch Deck / Product Presentation Development

We can either enhance the design and structure of your existing materials or create new ones from scratch to meet your needs.

Our Marketing Experts, Tech Advisors, and Designers work together to visualize your even technology complex slides as clearly and comprehensively as possible.

Learn more on our decks development 

2023

Social Media Marketing for B2B

  • Starting and designing your social media pages  (if necessary)
  • Content plan creation and updating
  • Essential communication scripts preparation to respond to potential partners' comments and inquiries
  • Copywriting
  • Designing materials
  • Posts and comments/messages monitoring.

OUR TASKS:

Your online image is not only your website but also the representation of your brand on social media. Social Media can be an excellent way for lead generation of potential partners and clients.

Social networks: FB, LinkedIn, Twitter

2023

Check more

  • Starting and designing your social media pages (if necessary)
  • Content plan creation and updating
  • Basic communication scripts preparation to respond to potential clients'  comments and inquiries
  • Copywriting
  • Designing materials
  • Posting and comments/messages monitoring.

OUR TASKS:

Your brand image is reflected more on Social Media than on your website. A well-executed Social Media strategy may become a powerful tool for Generating Leads.

 

Social networks: Instagram, FB, LinkedIn, Twitter, TikTok, Snapchat

Social Media Marketing 

2023

Check more

Whether you're looking to build brand awareness, generate leads, or increase sales, our Performance Marketing Service can help you achieve your marketing objectives in a way that is truly unique to your business.

 

We specialize in utilizing the latest digital advertising channels, including social media, search engines, and other platforms, to reach your target audience and drive conversions. And with our continuous optimization techniques, we're always looking for ways to improve your ROI and maximize your online presence.

Perfomance Marketing

2023

PERFOMANCE
MARKETING

Target
Advertising In
Social Networks

Native
Advertising
Display Ads

App Campaign In
Google Play /
Appstore

Sponsored
Content

Affiliate
Marketing

Remarketing

SEO

Video
Advertising In
Youtube

Paid Search
Campaigns

SEO

  • Site audit, semantic core assembly, SEO strategy building
  • Creation and optimization of new pages on the site (necessary for promotion)
  • Monitoring the technical condition of the site. Formation of technical specifications to the developer (if necessary)
  • Formation of  a quality link mass to the site and other work based on the dynamics in the site and strategy

OUR TASKS:

To enhance your website's visibility on search engines for both branded and thematic queries, it's essential to optimize your site for SEO and implement regular optimization efforts. This will allow you to increase your online presence without incurring additional advertising expenses.

2023

Paid search marketing

  • Keyword research

  • Ad creation

  • Ad targeting

  • Bid management: Managing the cost-per-click (CPC) bids to ensure the best possible ROI.

  • Landing page audit and CRO suggestions

  • Performance monitoring

  • Ongoing optimization

OUR TASKS:

Paid search marketing is a powerful digital advertising service that can help businesses reach their target audience and drive conversions. It involves placing ads on search engines like Google and Bing, and only paying when a user clicks on the ad.

2023

Target advertising  in social networks

  • Advertising campaign preparation ( strategy development, preparing graphic and video ads, etc.).
  • Monitoring of the effectiveness, optimization, A/B testing and reporting
  • Creation of new ads and remarketing setup

OUR TASKS:

Advertising in the social media feed is one of the most effective ways of keeping users aware of your new products and special offers. In addition, this advertising will increase brand awareness and the number of subscribers on your social pages.

Campaigns performance indicators: increase page subscriber base, CTR, Unique visits to the site, CPA

 

Social networks: FB, Instagram, TikTok, Twitter, LinkedIn

We suggest helping your sales team with lead generation to gather potential clients.

 

Our Lead Research Team searches to get you the most accurate and up-to-date database of leads. They routinely uncover, validate and compile data that are hard to find or unstructured.

Our SDR engages with prospects on your behalf, their only goal being to fill up your calendar with qualified appointments. We help connect you with your ideal prospects.

APPOINTMENT SETTING

OUR TASKS:

  • Research
  • Lead Generation

B2B Lead Generation

2023

RESEARCH & LEAD GENERATION

DATABASE CLEANSE

  • Database cleanse
  • Appointment Setting

Influencer Outreach as one of the significant awareness & trust-building tools.

 

We can collaborate with specialists, coaches, experts, scientists, philosophers, lifestyle bloggers, etc in your specific niche or other niches with similar target audience.

OUR TASKS:

  • Gathering a database of potential partners, development, and approval of promotions
  • Negotiations, placements, control, reporting

OUR GOALS:

  • Work with influencers who don't focus on fees; those who are more money-oriented tend to enjoy less trust from the community
  • Work with both prominent influencers and influencers who have small communities: they have a closer-knit, more trusting audience

Influencers & Potential Partners Outreach

2023

To maximize media coverage, we can work with various types of media, including top-tier business media, niche media, and even create personal columns for CEOs or other company experts in top media outlets.

 

As a part of our PR strategy, we often recommend and can facilitate a more targeted approach, such as special projects with media, case studies, and emerging technologies.

 

We also recognize the significance of establishing long-term personal relationships with journalists and securing their support for each project we undertake. As a result, they may reach out to you for comments on important matters as they arise.

TOP Business Media

TOP Niche Media

Niche Media

CEO personal columns in Forbes, Entrepreneur and others

Media relations & sponsored content

2023
  • Increasing brand awareness
  • Attracting leads for priority services
  • Generation of additional links to the site

GOAL:

Posting reviews, QAs on thematic sites, forums, etc. (including search engine services and social groups)

  • Collecting a resource base, creating a publication plan, creating the necessary accounts
  • Monitoring questions in thematic headings, expert answers from brand employees
  • Copywriting, placement, control, reporting

TASKS:

2023

Crowd Marketing

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2023

Product / MVP Development

PLAN

 

REACH

 

ACT

 

CONVERT

 

ENGAGE

Website or Landing Page

A well-structured website will help you stand out among your competitors and convey to your audience all the features and benefits of your solutions.

Depending on your need work could include:

  • Website structure development 
  • Desktop, tablet and mobile design of each page
  • Adaptive layouts of pages using animations of different levels of complexity and video materials
  • Copywriting (optional)
  • CMS (WordPress, Custom)
  • Basic SEO
  • Website maintenance
  • Marketing automation, analytics tools integration
2023

WE CAN DO:

  • Video content
  • Complex copywriting (including scientific, technical, blockchain) with the involvement of experts and analysts
  • Development of infographics / complex illustrations
  • Development of e-books, educational content

We can be your long-term partner for developing all types of content according to communication strategy, which can help your clients make decisions and inspire advocacy.

2023

Content Marketing

As part of the Content Marketing strategy, we can design or create from scratch different types of materials to engage your potential partners & clients for different types of events and other activities.

E-books

Printed & digital flyers, catalogs

Brochures

Merchandise

Ebooks & sales tools

Creation of static 2D/3D
images for promotions,
presentations, stands,
websites, etc.

ILLUSTRATIONS:

Mascot characters & Stickers

Personalize the brand using a mascot character, which will create an emotional attachment with the visitor and be memorable.

 

The mascot character will simplify and speed up the identification of the target audience with the product, as well as highlight the brand and be remembered by the user.

 

A mascot can become not only a bright feature of a brand that distinguishes it from competitors but also viral content if used correctly (stickers, memes, achievements, etc.).

2023

Check more info

  1. Instructions
  2. Interface showcase
  3. Research results
  4. Statistical analysis

Dynamic animation blend of 2D motion effects, footages & 2D/3D objects along with infographics to visualize

2023

Simple motion video

Animations with 2D characters, motion effects, footage, and 2D/3D infographics to visualize processes, emphasize features, make emotional engagement, or give explanations on how the project works.

2023

Enhance motion video

Detailed animations with 3D objects, 2D/3D infographics and backgrounds.

 

Idea for visualisation of complex  processes and technologies. 

2023

3D Custom Animation

OUR TASKS:

Our team can help you create engaging and informative podcasts and webinars to reach your target audience. Podcasts can not only help to build a strong brand but, in the future, can be a platform for creating viral content and engaging in talks with Top-level influencers.

  • Development of a content plan in line with the content strategy
  • Content Creation (scriptwriting, editing, motion graphics, presentations)
  • Distribution to popular platforms like Spotify and Apple Podcasts
  • Channels & Content promotion
  • Optimization of video materials for SEO
  • Monitoring and responding to comments
2023

Podcasts

& webinars

  • Development of a content plan according to content and SEO strategies
  • Creation of planned materials (copywriting, design)
  • Monitoring and responses to comments KPI*: number of published materials

TASKS:

  • Content plan
  • Work progress report
  • Comment Report

REPORTING FORMAT: 

2023

Blog / Magazine on the website or medium

We understand that the user's first impression of your app is the page they view in the Appstore or Google Play before downloading it. That's why we propose adding videos and brighter graphics to make it more visually appealing and increase the likelihood of users downloading your app.

 

Our team of experienced designers will work closely with you to create an eye-catching and informative app page that highlights the unique features of your app.

 

We will optimize the page's design, description, and keywords to help your app stand out from the competition and increase downloads.

 

2023

AppStore & Google Marketplace pages

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2023

Product / MVP Development

PLAN

 

REACH

 

ACT

 

CONVERT

 

ENGAGE

We propose to use chatbots for:

2023

Chatbots

Check more info

  • Increasing the number of customers with a store in a messenger, the ability to quickly place an order.
  • Streamlining routine processes, like consultations, answering frequently asked questions, conducting surveys, monitoring status, etc.
  • Marketing automation, like reminders of order status, personalized offers, and automatic personalized mailings/reminders.
  • Mailing plan creation
  • Users segmentation and personalized email flow creation
  • Email templates development
  • Mailing lists creation, launch and monitoring

OUR TASKS:

Email notification is one of the most effective tools to make customers aware of your new products, special offers, and news, leading to increasing the speed of making purchase decisions.

 

Performance indicators: the number of email lists, open rates, the conversion rate on website, conversion rate on a call.

2023

Email-marketing

Regardless of the effectiveness of Lead Generation campaigns, we strongly recommend running Remarketing Campaigns aimed at people who visited your website, store or downloaded the app.

 

This allows us to remind people about the product and its features.

TARGETING ADVERTISING IN SOCIAL NETWORK

2023

Remarketing campaigns

S

Go to our shop

Unlock Your Inner Beauty

Advocacy & referral campaigns

2023

We understand the value of word-of-mouth advertising, which is why we offer advocacy and referral campaign services.

 

Our team can help you design and implement campaigns that incentivize your customers to refer their friends and family to your business. We will work with you to create personalized referral programs that align with your brand and resonate with your target audience.

 

Additionally, we can help you create advocacy campaigns that encourage your customers to promote your business to their social media followers and online communities. By providing valuable incentives and a seamless user experience, we can help you turn your satisfied customers into passionate advocates for your brand.

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2023

Project Growth

PLAN

 

REACH

 

ACT

 

CONVERT

 

ENGAGE

Product adaptation

2023

Our goal is to help you customize your existing products or services to better fit the needs and preferences of target market in a new geographic location or cultural context.

 

Product adaptation involves making modifications to various elements of the product or service such as interfaces, packaging, content, and pricing to ensure that it aligns with the local market's requirements, regulations, and cultural norms.

  • Market research and analysis to identify the target market's needs, preferences, and cultural norms
  • Localization and customization of product descriptions, design, interfaces, instructions, and existing content 
  • Pricing and currency adjustments to reflect local market conditions and purchasing power
  • Promotion and advertising strategies customized for the target market, including social media and digital marketing campaigns

OUR WORK:

We recommend using End-to-End Analytics. It will help you to:

  • Understand which prospects who clicked on a promotion may become customers;
  • Optimize advertising budgets;
  • Increase website efficiency

OUR TASKS:

  • Suggest the end-to-end analytics solution based on the customer pipeline and tools used by the team
  • Set up all Analytical tools
  • Gather technical requirements for the suggested solution
  • Communicate with the development team on integrations 

End-to-end Analytics

04 / 2023

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