MUSIC VIDEO
Mise en scene is always essential in creating a perfect and effective music video. Unlike an audio track, in a music video the viewers do not only hear the song but also watch it. Therefore, the costume, prop, lighting and location should match the genre of the music video.
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Social networking sites
We would use social networking sites to communicate to our audience as they are young teens who would go on things like Facebook/Blogger on a daily basis.
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costume & Props
In music videos, the artist/band or narrator tend to change their costume depending on their genre. If the shots are filmed in various locations, the costume might change to match the setting. A Pop video is more likely to do this , wearing trendy or bright coloured clothing a lot. Whereas in an indie video, the artist is likely to wear dark old clothig, e.g t shirt and jeans. The props they would have are usually their instrument. In a hip hop video, they tend to have alot of props, e.g cars, diamonds etc to show how rich they are. Also their costumes are quite bright with a hoodie, tracksuits and large gold chains.(Press the Down Key On Keyboard)
location & setting
Setting of a music video can vary depending on their genre. Indie or grunge bands sometimes perform in one location, where is is dark, worn down and sometimes isolated (Nirvana-Smells like teen spirit). Grime artist are quite similar as they may perform in the streets , city or their local area (Tinie Tempah-Written in the Starts). Pop singers perform in nice looking places and can often change the location at different beats. (Selena Gomez-Love you like a love song).