Mobile Web
- Runs in mobile web browser
- Built with HTML5 + JS + CSS
- Served by web server
- No approvals or app store
- Can look a lot like native
-
May be responsive
or target specific screen sizes
Native
- Runs as locally installed app
- Built with Objective C *
- Runs on device
- Approval and App stores
- Built for specific devices/screens
Hybrid
- Runs as locally installed app
- Built with HTML5 + JS + CSS
- Runs on device
- In embedded web browser
- Fed by APIs
- Approval and App stores
- Built for specific devices
- May be responsive
- Cross platform compilers
discoverability
Mobile Web
Platform independence
Mobile Web
development cost
Mobile Web
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