Table of Contents
I. Introduction
II. Management
III. Operations and Planning
IV. Marketing
V. Pro Forma - Optimistic, Pessimistic, Likely
VI. Conclusions and Q/A
Introduction
Who we are!!
Why Online Sneaker Store --> No such Site exists!
Positioning Statement
For every sneaker-wearing, sneaker-loving, sneaker head out there who wants to get your favorite kicks quickly, easily, and affordably, Infinite Footwear is your store! Infinite Footwear is an online retailer that provides you with a streamlined sneaker-shopping experience to meet your unique needs. Customize name-brand shoes, and, if you don’t see what you want, make your own sneaker in our interactive Customization Lab. Unlike other major sneaker retailers, Infinite Footwear allows you to make the shoes you want, when you want them.
Your feet, your shoes, your way.
Management and Strategy
Ashley Parham and Nina Urbat
Outline of Management Slides
Not being able to try on the shoe
bad customer service
Our customer service would be customer focused and would be friendly
One competitive edge that sets us apart from other shoe companies is that we have a shoe truck. Also we offer customized sneakers.
Strengths
Weaknesses
Opportunities
Threats
Competition
Collaborators
Consumers
Company
Climate
Price
Place
Product
-customized designed shoes
-other brand shoes
Promotion