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Social Media 101

Social Media 101 – the ins and outs of growing your brand. In the age of a constant flow of information, it can be hard to stand out; we’ll discuss how to use the unique characteristics of each social media platform (and choose between them) to make genuine connections with others and grow your audience. We’ll go over best practises for content, language, identifying your audience, optimizing your visibility, and using analytics to quantify the results!