#CADT_SpringForward



tonight's SPEAKERS

Dean Tim Borchers - SXSW
Tony Adah - CADT & Pop Culture
 Mike Ruth and Ricky Greenwell - USITT
Alex Fogarty - MinneWebCon
Shannon Luney - Web Design and Dev
  • Senior Designer and Design Team Lead - Sundog Interactive
  • Creative Director at TodayMade
  • Adjunct Professor at M-State - Integrated Design






what's spring forward?

Providing: latest information, ideas, trends in our fields
Spirit: cross-collaboration and sharing within CAMC. 
Understanding:  Content is fluid across our fields.
Telling stories: using different mediums



"the scope of success"


But first, a first hypothetical job scenario


"The job"

You: Recent graduate
A local marketing company
production assistant
foot in the door
creative freedom

In this role...

it's perfectly conceivable

Working on many cross-disciplinary tasks, such as print


Visual Brand Development
Print Collateral
Printers

put this on the website

Online Content


Keeping website updated
taking photos for site
researching alternate solutions, CMS

do you know how to tweet?

SOCIAL MEDIA


establishing social media presence
writing tweets
writing a blog

We'd like a video

VIDEO


working on production schedules
helping with a shoot
setting up auditions

is it viral yet?

ANALYTICS


tracking traffic
conversions
bounce rates

meanwhile

SMARTS


leaderships skills
grace under pressure
critical thinking
parallel park a truck

can you think of something....

IDEAS

you're younger and cooler
can pronounce meme
snapchat, vine, instagam


This hypothetical example

Represents the current landscape of media
and the need to collaborate across disciplines
Cast in contrast to silos



important to know


*Great things happen here
innovation
creativity
revolutions

what's needed

Direct lines of communication

Between silos
They need to  speak a common language
understand each other and how all their pieces fit together
 understand the common message.
 


this understanding

Creates valuable employees who get that

THE SCOPE OF SUCCESS

Happens across many mediums
with targeted content

Contains innovative brand messaging
with new types of storytelling 



the scope of sucess

is more than the money or the product




it's about

building community

it's about

Sharing technology and mentorship 



it's about

Helping with information and data
http://farm6.static.flickr.com/5172/5529990863_a5ff10b0b7.jpg


IT'S ABOUT

Revealing issues and offering solutions
http://mediadiet.files.wordpress.com/2010/11/20080514-bus_01.jpg


IT'S ABOUt

Supporting values and telling stories



And IT'S ABOUT

Humor, lots of humor
http://humourspot.com/wp-content/uploads/2013/06/A-Disturbing-Trend-On-Some-Websites-Lately1.jpg


so if you see that job listed

Even if you don’t know everything they’re looking for

 Go for it anyway

The best jobs are where you learn a lot



TEACHING

Happens to be like that
We remain students
And so will you

PROFESSIONAL DEVELOPMENT
CONFERENCES
RESEARCH
CONTINUED PROFESSIONAL WORK



Thanks to Jordan Brien

TOMORROW NIGHT - MSUM Underground 
The Asian American Pacific Islander Heritage Month Celebration. Live Hip Hop!

EVENTS COMING UP

Screening of Raghav
by Film student, Bhupendra Bhattarai
8pm April 26th in Langseth Hall

Carrie - April 30-May 3, 7:30 p.m., Gaede Stage

Midwest Mobile Summit May 5-6

Misfit Festival and Film Festival 2014 - May 28, 29, 30

TedxFargo - July 24

FMLGBT Festival - September

Spring forward

By afo

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