The egg roll story...

The Need

To focus

To simplify

To share with no concern
Into the future

 

CookSteps

Like youTube but for cooking videos

Social network, of friendly step by step cooking videos

How It Works

Open a channel
Describe the ingredients
Upload/record a short step by step video
Add waiting time

Add soundtrack
 

Competitors

ifood.tv

Social network based on Amateur cooking video's, defined by private channels and food categories.

  • Too long videos
  • Lack editing features
  • No video rating

saltedtv

virtual cooking school by professional chefs which offer paid courses

  • Paid only
  • Too long videos
  • Professional chef only
  • Not social
  • Messy

youTube

...............

  • Needle in pile of hay
  • Not cooking directed
  • Old UI
  • Rating is Misleading
  • Video editor isn't intuitive

And many more...

Target audience

1. Vegans (pilot)

  • Increasing
  • Community
  • Early adapter
  • Few resources 

USP

  • Professional videos
  • Maximum summarise

cookSteps values

  • Cross culture
  • Recipes in danger 
  • cook starter

Business Model

  • Direct advertising
  • Paid channels
  • Coupons

CookSteps

By Ben Bakhar

Made with Slides.com

CookSteps

  • 1,539

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