People want other people's opinions on places, but don't necessarily want to read reviews.
Some people understand things better through visual communication.
People don't necessarily have a lot of free time and need to make quick decisions.
How are we solving it?
Using yelp's reviews, we are simply giving the user a broad look at the most common keywords of a business' reviews (sized by popularity) and the sentiment towards those keywords in a visual representation.
What are the benefits?
You know whether you want to go at that place sooner.
You don't have to read through a ton of reviews to get the general sentiment that people have towards a certain place.
You save time by having a visual representation of the reviews.