Michael Schofield
Front end dev and librarian interested in the creative application of data-driven user experience design. #libux.co
design
EFFICACY
?
nope
By extension, this means that the most important factor determining success is the user experience: the best distributors / aggregators / market-makers win by providing the best experience, which earns them the most consumers / users, which attracts the most suppliers, which enhances the user experience in a virtuous cycle.
Ben Thompson
stratechery.com
Businesses that invest in a superior customer service
- 14.4% more customers willing to purchase the product
- 15.8% fewer customers willing to consider doing business with a competitor
- 16.6% more customers likely to recommend their product or services
adobe.com/enterprise/pdfs/Forrester_Best_Prac_In_User_Exp.pdf
So, the best-selling premium WordPress Themes kind of suck ....
For every 1 second that the page takes to load, there is a 65% increase in bounce rate.
design
IS NOT ART
design
IS FUNCTION
thanks
:)
Design Efficacy
By Michael Schofield