Jeff Golenski
UX designer at Automattic. WordPress.com, Jetpack, and more!
Whaaaaaaaat?
A designer with a focus in User eXperience. UX designers concern themselves with solving problems revolving around the entire experience of any thing. UX designers transcend verticals—whether it be digital products or industrial design.
Designers solve problems. They don't make shit look pretty.
Remote design work is asynchronous since folks are located around the world.
We're a team of 50 designers working on everything from events to apps. Our head of design is John Maeda former president of RISD.
Depending on which part of the design process we're in, tools vary quite a bit.
The initial design phase is called the "Hypothesis stage." We're coming up with ideas based on intuition or data.
At Automattic, most designers are also front-end developers. The second design phase is "Deliver."
Fun fact! A lot of what automattic creates is open source and anyone can view all the code and contribute.
WordPress.com - github.com/automattic/wp-calypso/
Jetpack - github.com/automattic/jetpack
Our work means nothing if we don't learn from what we're putting out in the world. We need to be data-informed. This part of our design process is "listening."
We target different demographics for different things, so paying attention to how each group utilizes our products helps us design better products.
As a designer, you have a responsibility to use the products you design. Become the user.
If you...
DesignTactician.com
DesignTactician.blog
MidnightShiftPhotography.com
@JeffGolenski on every social media channel ever
Byeeeeeeee!
By Jeff Golenski
UX designer at Automattic. WordPress.com, Jetpack, and more!