AGENDA
Thursday 8th September
- PA:
- Who we are
- What we do
- Who we work with
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PA eSports Strategy
- Working with ESL
- Benefits of a PA media partnership
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National News Agency for the UK & IRL
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Over 1500 journalists with unrivalled access
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Exclusive breaking news & sport
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Industry leading content across News, Data, Editorial, Images & Video
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All distributed in real-time, worldwide, 24/7 & 365 days a year
Who are PA?
What we do...
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Images & Video
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Data APIs & feeds
News
Features
Social
Data
Sports
Digital
Images
Video
Case Study
How we work
What we do for them
- Media & website partners
- Appeal to key demographics
- Dedicated journalism team
- Creating bespoke content
- Curate the BT.com website
- Provide content across News, Sport & Entertainment
- Curate their Youview+ EPG
Case Study
How we work
What we do for them
- Dedicated production team
- Quality Assurance & validation with on course regulatory prescence
- 99.9% accuracy on live betting content
- Industry leading technology platform
- Fully managed content service
- Distribute live betting & pre-race Data directly to betting customers & online
- Produce betting odds used for trading
- Customer Support function
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Established commercial relationships with major Media and Betting organisations
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Key partner for many rights holders & governing bodies
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15 years experience in collection, management & distribution of Data content
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Strong on technology with existing content solutions ideal for eSports
Why work with PA?
In summary
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Revenue opportunities in an area identified for major growth
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Growing desire for eSports content amongst PA clients
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The natural next step for an established digital media content provider
PA feel we are an ideal partner for the ESL, with the ability to both generate mainstream media interest in eSports and help ESL capitalise on commercial opportunities both in the UK and across the globe "
MEDIA
Broadcasters
UK & IRL Bookmakers
BETTING
International bookmakers
Traditional media
Digital platforms
Outdoor advertising
Publishers
Sponsors
App developers
Independents
Data analysis
Target Areas
Online betting operators
Start-ups
Initial 6 months
Technical development - API build, Data collection, Establish Industry Relationships
Expand product portfolio - statistics & social data driven content. Extend event coverage, Focused Sales campaign aimed at Betting Market
Core product - fixtures, results, standings & editorial with event prescence. Focused Sales campaign targetting Digital & Broadcast Media
Year 1
Year 2
Outline Content Strategy
Questions for ESL
- How is ESL data content currently created & distributed?
- What data (and other content) do you have the rights to?
- What existing commercial models/partnerships do you have?
- What is your relationship with games publishers & WESA?
- What are you looking for in a media partner?
Thank you
ESL Presentation
By Richard Duncan
