Crowdfunding
or How I Learned to Stop Worrying and Love the Bomb Hardware
NOTICE
All opinions appearing in this work are mine. Any resemblance to real companies, living or dead, is purely coincidental.
Crowdfunding celebrities
10,266,845$
13,285,226$
Relevant Crowdfunding celebrities
$1,731,475
$578,478
$2,071,927
$898,921
Why crowdfund?
- Upfront costs are high
- Validates user requirement
- Low overhead
Why not crowdfund?
- Breaking even is tough
- People on the Internet are not nice
- You still have to go to retail
What went right with Tah ?
What went wrong with Tah ?
1. Picking a platform
Kickstarter
- Community
- Doesn't support Indian creators
Indigogo
- Supports Indian creators
- Poor rep
Crowd Supply
- Niche - open source hardware
- Great SNR
2. Name, logo, etc.
Video - Tried outsourcing.
Ended up reworking everything.
3. BOM
- No alternative but China
- Language barrier -
TQFPQFN
aka how to shop on alibaba
3. Made in पुणे
- Shogini for PCB
- Thuse for assembly
- Lead times as per auto industry
Make in India - before it was cool
4. Custom is expensive
- White PCBs
- 2.4mm thickness
Want to make in India?
Deal with it
5. Indian mentality
- Preorder? Huh?
- कोपरे का भैय्या तोह सस्ते मैं देता है |
- I want to do project. Plz halp.
6. Software
- Make it super easy
- Edge cases are a pain - limit
- Android
- iOS
7. Logistics
- Shipping to obscure countries
- Returns
- Local Taxes
- iOS
8. Support
- Forum - Discourse
- GitHub issues & PRs
- Docs - website
9. Its not just tech
I really like you, but only as a friend side project
Final thoughts
Crowdfunding
By anujdeshpande
Crowdfunding
- 1,865