Gustavo Diaz Skoff - CEO

gdiazskoff2@babson.edu

787.342.3549

Problem:

Toxic ingredients 

are

frequently used in cosmetics. 

FDA

Animal testing

is still a

common practice.

Solution:

A Coffee-Based 

body scrub

that targets cellulite, psoriasis, acne, stretch marks, eczema, and those pesky scars only you know about.

Solution:

Natural & Organic

ingredients

are solely used in our formulas.

No Harmful

side effects.

Tested only on babes.

Quality standard

money back guarantee.

or

Ingridients:

Coffee:

tightening skin whilst increasing circulation and reducing water retention; smoothing out rumpled areas containing cellulite.

Sea Salt:

Brown Sugar:

Oils:

Abrasive ingredient that takes down dead skin cells , eliminates toxins from the pores, and ensures the skin breathes better.

Dilates blood vessels, toning and 

Glycolic acid in the sugar will help protect skin from harmful toxins while it conditions and moisturizes

Vitamin A, B and E rich oils traps moisture in the skin and with its emollient qualities fights stretch marks, dry skin, and inflammation.  The fatty acids dissolves the sebum that causes acne, removing all and finishing the job by leaving a natural glow to your skin.

Business Model:

Cost per Unit:

$2.50

Wholesale:

$7.20

SRP:

Online Price:

Distributor:

$4.80

$12.50

$15.94

Channels:

  • Affiliate Influencers
  • Spa's
  • Boutique's
  • Community Pharmacies
  • Coffee Shops

MVP Test: 

2 units sold per day

free-shipping is included*

Underlying Magic:

Proprietary

In-sourced 

formula.

inventory mgt.

and fulfillment system.

Local supply chain

of

ingredients & raw material.

4000 sqft 

manufacturing 

facility.

Monthly capacity of:

15,000 units.

Marketing & Sales:

Target market:

Latino/Hispanic

Society has imposed what beautiful looks like. - not anymore."

Common Denominator:

Beauty & appearance is placed

at high regards.

Approach:

Sense of Risqué

#AMATuCuerpo

#RecuperaTuBelleza

Marketing & Sales:

70% Online

  • Selfie-powered marketing

#AMATuCuerpo

  • Affiliate Program:

- $2 Commission / unit

- 20% discount for customer

  • Channels: Instagram + FB

#RecuperaTuBelleza

Marketing & Sales:

30% Retail

  • 2 full time business development agents. 

#AMATuCuerpo

  • 4 placement strategies
  • Accessible Pricing modesl

#RecuperaTuBelleza

Marketing & Sales:

Expected units sold /month:

#AMATuCuerpo

1589
15891589

Monthly growth rate: 5%

#RecuperaTuBelleza

Competition:

Based in Australia

US Distribution center: LA

$21M in 18months

Quantity: 200g 

Price: $15-$25

Based in UK

Based in Canada

Quantity: 200g 

Price: $18

Based in Australia

Quantity: 200g 

Price: $20-$25

Quantity: 200g | Price: $18

Competitive Advantage:

AMABody

Based in Puerto Rico

US & LATAM Distribution

Center: Puerto Rico

Quantity: 240g 

Price: $12-$16

Management Team:

Gustavo Diaz - CEO

Serial-social entrepreneur studying at Babson College. Started his first company at 16.

Financial Projections: 

2015 -  

 

2016 - 

 

2017 -

#AMATuCuerpo

$47,253.97

Net Profit:

$224,534.15

$479,997.98

Gustavo Diaz Skoff - CEO

gdiazskoff2@babson.edu

787.342.3549

Questions? Contact:

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By Gustavo Diaz

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