7 5 types of feedback that helped make GOV.UK a success
Jake Benilov
@benilov
Agile Tour Vilnius 2013
Agenda
UK government publishing, GDS & GOV.UK
GOV.UK and feedback
Agenda
UK government publishing, GDS & GOV.UK
GOV.UK and feedback
Government publishing in 2010
750 top level domains
Government publishing in 2010
Directgov, Business Link 6 years old
Government publishing in 2010

Directgov
Government publishing in 2010

Business Link
Government publishing in 2010
no unified website identities
Government publishing in 2010

Government publishing in 2010
Government publishing in 2010
Government publishing in 2010
users have to understand the structure of government to find information and services
Directgov usability problems
"everything is in one place, but it is a confusing place."
Directgov usability problems
"At present, there are over a 100 sections and headings that link from the home page."
Directgov usability problems
"Much content duplicates the work of existing trusted sources"
Directgov usability problems
"Online surveys of visitors to Directgov shows 35% of people are unable to find everything they want"
Making online services more efficient
Making online services more efficient
1. Fix transactional services
2. Fix publishing
3. Go wholesale, not just retail
4. New CEO Digital
What is GDS?
Government
Digital
Service